Ajay Kumar at 10:09, 12 August 2023

2023-08-12T10:09:17Z

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{{Use dmy dates|date=August 2023}}{{Infobox album
| name = 180
| type = Soundtrack
| artist = [[Sharreth]]
| cover =
| alt =
| caption =
| released = 14 April 2011 (Tamil)<br/>21 April 2011 (Telugu)
| recorded = 2010{{ndash}}2011
| venue =
| studio =
| genre = [[Film soundtrack|Feature film soundtrack]]
| length = 31:37
| language = [[Telugu language|Telugu]]<br/>[[Tamil language|Tamil]]
| label = [[Think Music India|Think Music]]
| producer = [[Sharreth]]
| prev_title = [[Kushti (film)|Kushti]]
| prev_year = 2010
| next_title = [[Thalsamayam Oru Penkutty]]
| next_year = 2012
}}

'''''180''''' is the soundtrack to the 2011 film [[180 (2011 Indian film)|of the same name]] starring [[Siddharth (actor)|Siddharth]], [[Nithya Menen]], [[Priya Anand]] and directed by Jayendra Panchapakesan in his feature directorial debut. The film featured music composed by [[Sharreth]], known for his compositions in [[Malayalam cinema|Malayalam films]], and had seven songs written by [[Madhan Karky]] and [[Viveka (lyricist)|Viveka]] in Tamil, and [[Vanamali]] in Telugu. The soundtrack, which was distributed by [[Think Music]], a subsidiary of the Indian multiplex chain [[Sathyam cinemas|Sathyam Cinemas]] (which was one of the film's producers), released on 14 April 2011 at a launch event in Chennai, while the Telugu version was unveiled a week later. The soundtrack met with positive response from critics and audience, particularly the song "Nee Korinaal", receiving nominations for [[Filmfare Award for Best Lyricist – Tamil|Best Lyricist]] for Karky, and [[Filmfare Award for Best Female Playback Singer – Tamil|Best Female Playback Singer]] for [[Shweta Mohan]] at the [[59th Filmfare Awards South]].

== Development ==
The film marked Sharreth's third Tamil film after [[Magic Magic 3D|''Magic Magic 3D'']] (2003) and ''[[June R]]'' (2006), and his second in Telugu after [[Kalavaramaye Madilo|''Kalavaramaye Madilo'']] (2009). Due to his consecutive collaborations with Jayendra in advertisements, where he would share a great rapport with the latter, he had agreed to be part of the project. Sharreth recalled that he had almost composed over 180 songs for the film as he could give several ideas and options for the music.<ref>{{Cite news |date=2018-06-14 |title=Music is a cycle, says composer Sharreth |language=en-IN |work=The Hindu |url=https://www.thehindu.com/entertainment/movies/composer-sharreth-on-naa-nuvve/article24162251.ece |access-date=2023-08-05 |archive-url=https://web.archive.org/web/20180926114718/https://www.thehindu.com/entertainment/movies/composer-sharreth-on-naa-nuvve/article24162251.ece |archive-date=2018-09-26 |issn=0971-751X}}</ref> Jayendra claimed that the songs on the film were based on the concepts, which created the lyrics and transformed the visuals calling the music being a "treat to watch". Each songs were conceived for specific situations.<ref>{{Cite news |date=2011-04-01 |title=Jayendra is delighted |work=The Times of India |url=https://timesofindia.indiatimes.com/entertainment/regional/movie-details/news-interviews/jayendra-is-delighted/articleshow/7842432.cms |access-date=2023-08-05 |archive-url=https://web.archive.org/web/20230805135345/https://timesofindia.indiatimes.com/entertainment/regional/movie-details/news-interviews/jayendra-is-delighted/articleshow/7842432.cms |archive-date=2023-08-05 |issn=0971-8257}}</ref>

The song "Rules Kidayadhu" performed by [[Tippu (singer)|Tippu]] was shot over 1500 frames, which cinematographer [[Balasubramaniem]] called it as an "uphill task" and also difficult to choreograph. However, [[Dinesh Kumar (choreographer)|Dinesh Kumar]] who roped in for the song's choreography felt enthusiastic as the song was "fresh and challenging".<ref>{{Cite web |title=Pithamagan Gave Me An Imposing Visiting Card: Balasubramaniem |url=http://www.videos.behindwoods.com/videos-q1-09/director-interview/balasubramaniam.html |url-status=dead |archive-url=https://web.archive.org/web/20110520062202/http://www.videos.behindwoods.com/videos-q1-09/director-interview/balasubramaniam.html |archive-date=2011-05-20 |access-date=2023-08-05 |website=Behindwoods}}</ref>

The film also featured a Portuguese number entitled "Continua" which was initially planned to be included in the soundtrack but was later omitted. Sharreth and Jayendra decided to record the track in Portugal for the authenticity, but due to time constraints, they brought in Brazilian singer Eliabe D Freitas to perform the track. Karky used an online translating tool to write the lyrics in Portuguese as he was unfamiliar with the language. He then cross-checked the lyrics with a Portuguese person, who claimed that the lyrics were "wonderful" and that Jayendra had to modify only 15 per cent of the film, for grammatical errors. Jayendra also said that the song plays an integral part in the film's events as "the film has a Portuguese connection and the song fits the film’s context quite well".<ref>{{Cite news |date=2011-06-02 |title=Internet to Jayendra's rescue |work=The Times of India |url=https://timesofindia.indiatimes.com/entertainment/regional/movie-details/news-interviews/internet-to-jayendras-rescue/articleshow/8691876.cms |access-date=2023-08-05 |archive-url=https://web.archive.org/web/20230805152548/https://timesofindia.indiatimes.com/entertainment/regional/movie-details/news-interviews/internet-to-jayendras-rescue/articleshow/8691876.cms |archive-date=2023-08-05 |issn=0971-8257}}</ref>

== Release ==
The soundtrack for the Tamil version of the film was intended to be launched on 31 March 2011,<ref>{{Cite web |date=2011-04-02 |title=Siddharth happy with ‘180’ |url=https://www.newindianexpress.com/entertainment/tamil/2011/apr/02/siddharth-happy-with-180-241036.html |archive-url=https://web.archive.org/web/20200312065612/https://www.newindianexpress.com/entertainment/tamil/2011/apr/02/siddharth-happy-with-180-241036.html |archive-date=2020-03-12 |access-date=2023-08-05 |website=The New Indian Express}}</ref> but instead the album was released on the occasion of [[Tamil New Year]] (14 April 2011) at [[Sathyam cinemas|Sathyam Cinemas]], with director [[Mani Ratnam]], cinematographer [[P. C. Sreeram]], actors [[Arya (actor)|Arya]], [[Jayam Ravi]] and [[Shiva (actor)|Shiva]] and the film crew felicitating the event.<ref>{{cite web|url=http://articles.timesofindia.indiatimes.com/2011-04-14/news-interviews/29416961_1_jayam-ravi-sid-music |archive-url=https://web.archive.org/web/20121105194650/http://articles.timesofindia.indiatimes.com/2011-04-14/news-interviews/29416961_1_jayam-ravi-sid-music |url-status=dead |archive-date=5 November 2012 |title=Who made 180 audio launch special for Sid? |work=[[The Times of India]] |date=14 April 2011 |access-date=15 September 2011}}</ref> The soundtrack for the Telugu version was launched on 21 April 2011 at Prasad Labs in [[Hyderabad]], with the presence of [[Ram Pothineni|Ram]], [[Shruti Haasan|Shruti Hassan]], [[Sunil (actor)|Sunil]], producer [[Allu Aravind]], [[Shyam Prasad Reddy]], [[Daggubati Suresh Babu]], director [[B. V. Nandini Reddy]].<ref>{{Cite web |last=Bolineni |first=Haribabu |date=2011-04-21 |title=Siddharth's 180 audio released! |url=https://www.chitramala.in/siddharth-s-180-audio-released-125190.html |archive-url=https://web.archive.org/web/20220819050648/https://www.chitramala.in/siddharth-s-180-audio-released-125190.html |archive-date=2022-08-19 |access-date=2023-08-05 |website=Chitramala |language=en-US}}</ref>

As a part of the promotions, Swaroop Reddy, the CEO of Think Music launched an [[Online shopping|e-store]] for the label, where the tracks could be purchased for the price that customers quote, a new concept for the Indian music industry. The songs were made available on the store upon its release.<ref>{{Cite news |last=K |first=Sangeetha |date=2011-11-25 |title=Sathyam Cinemas music label Think Music buys recent hits |work=The Economic Times |url=https://economictimes.indiatimes.com/sathyam-cinemas-music-label-think-music-buys-recent-hits/articleshow/10869493.cms?from=mdr |access-date=2023-08-05 |archive-url=https://web.archive.org/web/20230805152814/https://economictimes.indiatimes.com/sathyam-cinemas-music-label-think-music-buys-recent-hits/articleshow/10869493.cms?from=mdr |archive-date=2023-08-05 |issn=0013-0389}}</ref>

== Track listing ==

=== Tamil ===
{{track listing
| collapsed =
| headline =
| extra_column = Singer(s)
| total_length = 31:37
| all_lyrics = [[Madhan Karky]], except where noted
| title1 = Rules Kidaiyathu
| extra1 = [[Tippu (singer)|Tippu]]
| length1 = 4:54
| title2 = AJ
| extra2 = [[Vidhu Prathap]], Ramya Sundaresan Kapadia
| length2 = 4:45
| title3 = Santhikkadha Kangalil Inbangal
| extra3 = [[K. S. Chithra]], [[S. Sowmya]], [[Unni Menon]]
| length3 = 3:38
| title5 = Nyaayam Thana
| extra5 = [[Sharreth]]
| note5 = lyricist: [[Viveka (lyricist)|Viveka]]
| length5 = 4:16
| title4 = Rathe Rathe Bajan
| extra4 = Ramya Sundaresan Kapadia, [[Ravisankar]]
| length4 = 1:37
| title6 = Nee Koorinal
| extra6 = [[Karthik (singer)|Karthik]], [[Shweta Mohan]]
| length6 = 5:06
| title7 = Siru Siru Kanavugal
| extra7 = S. Vidhyashankar, Master Aswath, P. Ajith, Master Sharath
| length7 = 3:04
| title8 =
| extra8 =
| length8 =
| title9 =
| length9 =
| title10 =
| length10 =
| all_music =
| all_writing =
}}

=== Telugu ===
{{track listing
| collapsed =
| headline =
| extra_column = Singer(s)
| total_length = 31:37
| all_lyrics = [[Vanamali]]
| title1 = Ee Vayasika Raadhu
| extra1 = Tippu
| length1 = 4:54
| title2 = AJ
| extra2 = Vidhu Prathap, Ramya S. Kapadia
| length2 = 4:45
| title3 = Ninna Leni
| extra3 = K. S. Chithra, S. Sowmya, [[Anand Aravindakshan]]
| length3 = 3:38
| title5 = Moonnaalle
| extra5 = Sharreth
| length5 = 4:16
| title4 = Radhe Radhe
| extra4 = Ramya S. Kapadia, Ravisankar
| length4 = 1:37
| title6 = Nee Maatalo
| extra6 = Karthik, Shweta Mohan
| length6 = 5:06
| title7 = Padha Padhamandhi
| extra7 = S Vidhyashankar, Master Aswath, P. Ajith, Master Sharath
| length7 = 3:04
| title8 = Continua
| extra8 = Eliabe D Freitas
| length8 = 4:17
| title9 =
| length9 =
| title10 =
| length10 =
| all_music =
}}

== Critical reception ==
{{Music ratings
| rev1 = [[Rediff]]
| rev1score = {{Rating|3|5}}<ref name="rf" />
| rev2 = Behindwoods.com
| rev2score = {{Rating|3.5|5}}<ref name="bh" />
| rev3 = Indiaglitz
| rev3score = 2.75/5<ref name="IGz" />
| rev4 = Milliblog
| rev4score = (positive)<ref name="Mb" />
| rev5 = MusicAloud
| rev5score = {{Rating|8.5|10}}<ref name="Md" />
| rev6 = 123Telugu
| rev6score = (positive)<ref name="123Telugu" />
}}

The soundtrack received positive reviews. Pavithra Srinivasan of ''[[Rediff]]'' gave the album a score of three stars out of five and quoted "Sharreth seems to be a music composer who doesn't play by the rules; he veers this way and that in his songs, which actually provides spice and makes for an interesting listening experience."<ref name="rf">{{cite web |last= |first= |date=21 May 2011 |title=Review: 180's music is interesting |url=http://www.rediff.com/movies/review/south-music-review-180/20110429.htm |archive-url=https://web.archive.org/web/20110805120727/http://www.rediff.com/movies/review/south-music-review-180/20110429.htm |archive-date=5 August 2011 |access-date=15 September 2011 |work=[[Rediff.com]]}}</ref> ''Behindwoods.com'' gave a rating of three and a half stars out of five and said that the album was "Novel and worth listening to", further citing: "Sharreth and Jayendra have gone full throttle in experimenting with music in ''180'''s album. Such initiatives should be welcomed with both hands."<ref name="bh">{{cite web |date=3 April 2011 |title=180 Music Review |url=http://www.behindwoods.com/tamil-music-reviews/review-1/apr-11-03/180-music-review.html |archive-url=https://web.archive.org/web/20140307021224/http://www.behindwoods.com/tamil-music-reviews/review-1/apr-11-03/180-music-review.html |archive-date=7 March 2014 |access-date=15 September 2011 |website=Behindwoods.com}}</ref>

Critic based at Indiaglitz gave 2.75 out of 5 claiming the songs being "new, refreshing and nice to listen to".<ref name="IGz">{{cite web |date=23 June 2011 |title=180 Music Review |url=http://www.indiaglitz.com/channels/tamil/musicreview/12464.html |url-status=dead |archive-url=https://web.archive.org/web/20110404051951/http://www.indiaglitz.com/channels/tamil/musicreview/12464.html |archive-date=4 April 2011 |access-date=15 September 2011 |website=IndiaGlitz}}</ref> Karthik Srinivasan of ''Milliblog'' reviewed the film being "unconventional in every way, right from the title to all its songs" and called the music as "enchanting".<ref name="Mb">{{Cite web |last=Srinivasan |first=Karthik |date=2011-04-14 |title=180 (Music review) |url=https://milliblog.com/2011/04/14/180-music-review-tamil-sharreth-vasudevan/ |archive-url=https://web.archive.org/web/20200820133813/https://milliblog.com/2011/04/14/180-music-review-tamil-sharreth-vasudevan/ |archive-date=2020-08-20 |access-date=2020-01-14 |website=Milliblog}}</ref> Vipin Nair of ''Music Aloud'' rated the album 8.5/10, calling it as "one of Sharreth’s best works in recent times that sees him in fabulous touch."<ref name="Md">{{Cite web |last=Nair |first=Vipin |date=2011-04-17 |title=180 (Tamil movie soundtrack) – Music Review |url=https://www.musicaloud.com/2011/04/17/180-tamil-movie-soundtrack-music-review/ |archive-url=https://web.archive.org/web/20110425205709/https://www.musicaloud.com/2011/04/17/180-tamil-movie-soundtrack-music-review/ |archive-date=2011-04-25 |access-date=2020-01-14 |website=Music Aloud}}</ref> ''123Telugu'' reviewed the album for the Telugu version, saying "all the songs of ''180'' may be aimed for the ears of those who don’t mind experiments with music. The album doesn’t have the sound of a conventional Telugu film album, but somehow manages to make you listen to the songs."<ref name="123Telugu">{{Cite web |title=180 Audio Review |url=https://www.123telugu.com/reviews/audio_reviews/0-9/180/180_Audio_Review.html |archive-url=https://web.archive.org/web/20110806044727/https://www.123telugu.com/reviews/audio_reviews/0-9/180/180_Audio_Review.html |archive-date=2011-08-06 |access-date=2023-08-05 |website=123telugu.com}}</ref>

== Accolades ==
{| class="wikitable plainrowheaders sortable"
|-
!scope="col"| Award
!scope="col"| Date of ceremony{{efn|Date is linked to the article about the awards held that year, wherever possible.}}
!scope="col"| Category
!scope="col"| Recipient(s) and Nominee(s)
!scope="col"| Result
!scope="col" class="unsortable"| {{Abbr|Ref.|Reference}}
|-
! rowspan="2" scope="row" |[[Filmfare Awards South]]
| rowspan="2" |[[59th Filmfare Awards South|7 July 2012]]
|[[Filmfare Award for Best Female Playback Singer – Tamil|Best Female Playback Singer – Tamil]]
|[[Shweta Mohan]] for "Nee Korinaal"
|{{nom}}
| rowspan="2" style="text-align:center;" |<ref>{{Cite web |url=http://www.filmfare.com/news/59th-idea-filmfare-awards-south-winners-list-809.html |title=59th Idea Filmfare Awards South (Winners list) |date=9 July 2012 |website=[[Filmfare]] |url-status=live |archive-url=https://web.archive.org/web/20150811102950/http://www.filmfare.com/news/59th-idea-filmfare-awards-south-winners-list-809.html |archive-date=11 August 2015 |access-date=11 August 2015}}</ref><br /><ref>{{Cite news |url=http://timesofindia.indiatimes.com/entertainment/tamil/movies/news/The-59th-Idea-Filmfare-Awards-2011South/articleshow/14742576.cms |title=The 59th Idea Filmfare Awards 2011(South) |date=8 July 2012 |work=The Times of India |access-date=11 August 2015 |url-status=live |archive-url=https://web.archive.org/web/20150811103446/http://timesofindia.indiatimes.com/entertainment/tamil/movies/news/The-59th-Idea-Filmfare-Awards-2011South/articleshow/14742576.cms |archive-date=11 August 2015}}</ref>
|-
|[[Filmfare Award for Best Lyricist – Tamil|Best Lyricist – Tamil]]
|[[Madhan Karky]] for "Nee Korinaal"
|{{nom}}
|-
! scope="row" |[[Mirchi Music Awards South]]
|4 August 2012
|Listener's Choice Award − Song
|"Nee Korinaal"
|{{won}} (3rd place)
| style="text-align:center;" |<ref>{{Cite web |url=http://www.radiomirchi.com/mma2011/tamil/listners_choice.html |title=Mirchi Music Awards Listener's Choice |publisher=Radio Mirchi |url-status=live |archive-url=https://web.archive.org/web/20150811131053/http://www.radiomirchi.com/mma2011/tamil/listners_choice.html |archive-date=11 August 2015 |access-date=11 August 2015}}</ref>
|-
! rowspan="2" scope="row" |[[Vijay Awards]]
| rowspan="2" |[[6th Vijay Awards|16 June 2012]]
|[[Vijay Award for Best Music Director|Best Music Director]]
|[[Sharreth]]
|{{nom}}
| rowspan="2" style="text-align:center;" |<ref>{{Cite web |url=http://www.ibnlive.com/news/india/6th-annual-vijay-awards-complete-list-of-winners-483185.html |title=6th Annual Vijay Awards: Complete list of winners |date=19 June 2012 |publisher=[[CNN-IBN]] |url-status=live |archive-url=https://web.archive.org/web/20150811113839/http://www.ibnlive.com/news/india/6th-annual-vijay-awards-complete-list-of-winners-483185.html |archive-date=11 August 2015 |access-date=11 August 2015}}</ref><br/><ref name="Winners">{{cite web |date=9 June 2012 |title=6th Annual Vijay Awards |url=http://www.indiaglitz.com/channels/tamil/article/82978.html |url-status=dead |archive-url=https://web.archive.org/web/20120620195003/http://www.indiaglitz.com/channels/tamil/article/82978.html |archive-date=20 June 2012 |access-date=10 June 2012 |publisher=India Glitz}}</ref>
|-
|[[Vijay Award for Best Female Playback Singer|Best Female Playback Singer]]
|[[Shweta Mohan]] for "Nee Korinaal"
|{{nom}}
|}

== Notes ==
{{notelist}}

== References ==
{{reflist}}

[[Category:2011 soundtrack albums]]
[[Category:Tamil film soundtracks]]
[[Category:Telugu film soundtracks]]
[[Category:Soundtracks by Indian artists]]

180 soundtrack - Revision history

Ajay Kumar at 10:09, 12 August 2023