https://indianpedia.org/index.php?action=history&feed=atom&title=Aam_AadmiAam Aadmi - Revision history2026-07-31T08:22:27ZRevision history for this page on the wikiMediaWiki 1.45.4https://indianpedia.org/index.php?title=Aam_Aadmi&diff=179359&oldid=prev>Meghmollar2017 at 07:09, 10 March 20212021-03-10T07:09:41Z<p></p>
<p><b>New page</b></p><div>{{short description|Hindustani colloquial expression}}<br />
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'''Aam Aadmi''' ({{lang-hi|आम आदमी}}, {{lang-ur|{{nastaliq|عام آدمی}}}}) — literal translation: "[[commoner|ordinary man]]" (''ām'' meaning ordinary + ''ādmī'' meaning man) — is a [[Hindustani language|Hindustani]] colloquial expression and the equivalent of "the [[Average Joe]]."<br />
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The [[Indian National Congress]] based its [[2004 Indian general election|2004 election campaign]] on the ''aam aadmi'' theme. The party's slogan for the election was ''Congress ka Haath, Aam Aadmi ke Saath'' ("the hand of the Congress is with the common man").<ref>{{cite book |url=https://books.google.com/books?id=bZJeBAAAQBAJ&pg=PA342 |title=Effective Public Relations and Media Strategy |author=C.V.Narasimha Reddi |publisher=PH Learning |page=342 |year=2014 |isbn=9788120348714 }}</ref> In 2007, the Congress launched its ''Aam Aadmi Ka Sipahi'' ("the Common Man's Soldier") campaign to popularize the programmes of its [[United Progressive Alliance|UPA]] government.<ref>{{cite news|url=http://www.telegraphindia.com/1070514/asp/northeast/story_7772243.asp |title=Soldier tag for Youth Cong – Pro-poor Scheme launched|date=14 May 2007|work=[[The Daily Telegraph]]|accessdate=2 February 2010}}</ref><br />
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The expression was also adopted by the [[Aam Aadmi Party]], formed in 2012. At that time, the Congress objected to the newly formed party's name, claiming that the ''aam aadmi'' has been synonymous with the Congress since 1885.<ref>{{cite news|url=http://www.hindustantimes.com/newdelhi/congress-objects-to-aam-aadmi-in-kejriwal-s-party/article1-963722.aspx |title=Congress objects to 'aam aadmi' in Kejriwal's party |newspaper=Hindustan Times |date=2012-11-24 |url-status=dead |archiveurl=https://web.archive.org/web/20150723131652/http://www.hindustantimes.com/newdelhi/congress-objects-to-aam-aadmi-in-kejriwal-s-party/article1-963722.aspx |archivedate=23 July 2015 }}</ref><br />
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"Mango man" is an absurd translation of the phrase (''aam'' is also the Hindi word for "mango"). In 2012, [[Robert Vadra]] was criticized by activists, when he mocked them as "mango men in [[banana republic]]".<ref>{{cite news |url=http://www.ndtv.com/india-news/robert-vadra-off-facebook-after-mango-men-in-banana-republic-remark-501265 |title=Robert Vadra off Facebook after 'mango men in banana republic' remark |publisher=NDTV |date=2012-10-09 }}</ref><ref>{{cite news |url=http://archive.indianexpress.com/news/robert-vadra-mocks--aam-aadmi--on-facebook-then-beats-retreat/1013714/0 |title=Robert Vadra mocks 'aam aadmi' on Facebook, then beats retreat |date=2012-10-08 |newspaper=The Indian Express}}</ref><br />
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In 2014, the new prime minister [[Narendra Modi|Modi]] directed that [[Air India]] change its long-standing Maharaja logo for one utilising ''aam aadmi''.<ref>{{Cite news|author=Sinha, Saurabh |title=Make aam admi, not Maharaja, mascot of Indian aviation: Modi |date=23 June 2014 |newspaper=The Times of India |url=http://timesofindia.indiatimes.com/india/Make-aam-admi-not-Maharaja-mascot-of-Indian-aviation-Modi/articleshow/37040623.cms |archiveurl=https://web.archive.org/web/20140623153515/http://timesofindia.indiatimes.com/india/Make-aam-admi-not-Maharaja-mascot-of-Indian-aviation-Modi/articleshow/37040623.cms |archivedate=23 June 2014 |url-status=live }}</ref><br />
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==See also==<br />
* [[Joe Bloggs]] — used in Australia, Ireland, New Zealand and the United Kingdom<br />
* [[Tom, Dick and Harry]]<br />
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==References==<br />
{{reflist|colwidth=30em}}<br />
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[[Category:Hindi words and phrases]]<br />
[[Category:Indian political slogans]]</div>>Meghmollar2017