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{{Use dmy dates|date=October 2015}}
{{Use Indian English|date=October 2015}}
{{Infobox film
| name = Amma Cheppindi
| image = ammacheppindi.jpg
| caption = Theatrical release poster
| writer = [[Gangaraju Gunnam]]
| starring = [[Sharwanand]]<br>[[Shriya Reddy]]<br>[[Suhasini Mani Ratnam|Suhasini]]
| director = [[Gangaraju Gunnam]]
| producer = Urmila Gunnam<br>Korrapati Sai
| distributor =
| music = [[M. M. Keeravani]]
| cinematography = Sandeep Gunnam
| editing = Mohan Rama Rao
| released = {{Film date|2006|07|28|df=y}}
| country = India
| language = Telugu
| budget =
}}
'''''Amma Cheppindi''''' ({{Translation|Mother Said So}}) is a 2006 [[Cinema of Andhra Pradesh|Tollywood]] [[drama film]] written, [[screenplay]], [[dialogues]] and direction by [[Gangaraju Gunnam]]. [[Sharwanand]], [[Shriya Reddy]] and [[Suhasini Mani Ratnam|Suhasini]] play the lead roles while [[Nagendra Babu]] and [[Pavan Malhotra]] play supporting roles. [[M. M. Keeravani]] provided the music and background score for the film, [[cinematography]] was by Gunnam's son Sandeep and, [[film editing|editing]] by Mohan Rama Rao. The film Producer [[Gangaraju Gunnam]] won [[Nandi Special Jury Award]].<ref>{{Cite web |url=http://ipr.ap.nic.in/New_Links/Film.pdf|title=నంది అవార్డు విజేతల పరంపర (1964–2008)|trans-title=A series of Nandi Award Winners (1964–2008)|publisher=[[Andhra Pradesh (magazine)|Information & Public Relations of Andhra Pradesh]]|access-date=21 August 2020 | language=Telugu}}</ref>

==Plot==
His father is India's foremost rocket scientist. And is the Director of Bharat Rocket Centre. His younger brother is a class 12 topper in the country. But he himself has managed to fail class 3 for the umpteenth time. He is Bose, and he is all of 21.
Bose is a happy child trapped in a man's body. He is his mother's pet and the townships bete noir. Everyone in Bharat Rocket Centre either despises him or takes advantage of him.
Yet he plays insouciantly with his friends from third standard. When he is removed from school Bose's mother wangles him a job in the Rocket Centre canteen to keep him occupied.
Bharat Rocket Centre plans to celebrate the coming Independence Day in style as they are starting a Space Tech School with the brightest students in the country and with the top scientists as guest lecturers. ISI plans to wipe out the august gathering that day. Some ISI agents befriend Bose and he acts as an unwary courier carrying their RDX into the centre.
It is Independence Day. All the scientists and the students are in place. So is the massive bomb planted by ISI. The doors are locked by a colluding security man and the bomb activated. As time runs out, so do the options to save the trapped people. Finally, Bose's mother is forced to take a decision no mother would. And Bose makes a sacrifice no son would, to become an unparalleled hero.

==Cast==
{{colbegin}}
* [[Sharwanand]] as Bose
* [[Shriya Reddy]] as Razia
* [[Suhasini]] as Saraswati, Bose's mother
* [[Pavan Malhotra]] as Bose's father
* [[Nagendra Babu]] as Terrorist in disguise as Sugar Trader
* [[Suman (actor)|Suman]] as Major K. L. Chowdary, the Principal
* Gangadhar Pandey as Travel Agent
* [[Krishna Bhagavan]] as Sattiraju, the cook
* [[L. B. Sriram]] as Saloon Keeper Tirupathi
* [[Devadarshini]] as Bose's mother's neighbor
* [[Tanikella Bharani]] as Paparao
* [[Narsing Yadav]] as Goon
* [[Sivannarayana Naripeddi]] as Police officer and friend of Bose
* [[Gundu Hanumantha Rao]] (cameo)
{{colend}}

== Production ==

=== Pre-production ===
[[Gangaraju Gunnam|Gunnam's]] previous films ''[[Little Soldiers]]'' (1996), ''[[Aithe]]'' (2003) and ''[[Anukokunda Oka Roju]]'' (2005) could not garner much at the box-office. In an interview, he said that he "could not connect with larger section of audiences."<ref name="gunnam_intw1">{{cite web|date=2006-07-27|accessdate=2008-03-08|url=http://www.idlebrain.com/news/2000march20/chitchat-gangarajugunnam.html |title=Chitchat with Gangaraju Gunna|work=Idlebrain.com}}</ref> However, he expressed optimism that the viewership has increased for his last two movies.<ref name="gunnam_intw1"/> While he produced the last two, his last directorial venture was ''Little Soldiers'' back in the nineties. This hiatus, according to him, was neither optional nor intentional but, it was either due to lack of funds or lack of offers to direct films.<ref name="gunnam_intw2">{{cite web|accessdate=2008-03-08 |url=http://www.totaltollywood.com/interviews/interviews.php?category=6&id=gangaraju |archive-url=https://web.archive.org/web/20070505215526/http://www.totaltollywood.com/interviews/interviews.php?category=6&id=gangaraju |url-status=dead |archive-date=2007-05-05 |title=Gunnam Gangaraju talks about his upcoming film ''Amma Cheppindi'' |author=Phani |work=Totaltollywood.com }}</ref> It was only after his friend who began a production house, Just Yellow Productions, he ventured into production.

For ''Amma Cheppindi'', the short story ''[[Flowers for Algernon]]'' that Gunnam read a long time ago, provided him with the necessary ideas. However, he said that the film's final screenplay is not similar to that story.<ref name="gunnam_intw2"/> The script for the film was written six years before [[filmmaking]], even before his last two production ventures were conceptualized. Despite this, the script remained the same.<ref name="gunnam_intw1"/>

=== Casting ===
Urmila Gunnam, the director's wife and producer for the film was responsible for selecting the cast for the film.<ref name="gunnam_intw1"/>

The Gunnams' noticed [[Sharwanand]] in ''[[Vennela]]'' (2005) and called him to discuss about this project. After a screen test, he was selected for the role of ''Bose''.<ref name="sharwanand_intw1">{{cite web|accessdate=2008-03-08 |url=http://www.totaltollywood.com/interviews/interviews.php?category=1&id=sharwanand |archive-url=https://web.archive.org/web/20060818153729/http://www.totaltollywood.com/interviews/interviews.php?category=1&id=sharwanand |url-status=dead |archive-date=2006-08-18 |title=Sharwanand talks to TT in this exclusive interview |author=Visu |work=Totaltollywood.com }}</ref> After [[Sharwanand]] was selected after a long and futile search, director Gunnam said that he could not imagine any one else performing that role.<ref name="gunnam_intw2"/>

About [[Suhasini Mani Ratnam|Suhasini]], who plays the mother of the protagonist, Gunnam was initially hesitant about her being too young and slim to play a mother's role. However, he appreciated her performance and termed it as one of the most natural ones seen in recent times.<ref name="gunnam_intw2"/> Gunnam said that [[Sriya Reddy]] performance was one of the rarest seen by a [[Cinema of Andhra Pradesh|Telugu]] actress in a while.<ref name="gunnam_intw2"/>

== Music ==
Amma Cheppindi songs were composed by [[M. M. Keeravani]].<ref>[http://www.raaga.com/channels/telugu/moviedetail.asp?mid=a0000575/ Amma Cheppindi songs] Raaga.com. Retrieved 2014-06-01.</ref>

* "Vasthava Natho" - [[Shreya Ghoshal]], [[Harish Raghavendra]]
* "EvremyinaAnnni vinaku" - [[Bombay Jayashri]]
* "The Largest Ciruclated" - Harish Raghavendhra, L.B. Sriram
* "Tirupathi Pechina Meesam" - Keeravani
* "Matlatho Swatale" - Pranavi
* "Amma Ga Korukuntunna" - Pranavi
* "Dot Dash" - Keeravani
* "Janaganamana" - Harish Raghavendra

== Reviews ==
Reviews were generally positive. One review said that [[Sharwanand]] "should feel lucky to get this role in the beginning of his career that has given him scope to come up with an award winning performance."<ref name="IB_review">{{cite web|accessdate=2008-03-08|url=http://www.idlebrain.com/movie/archive/mr-ammacheppindi.html |title=Amma Cheppindi - Telugu cinema review|author=Jeevi|work=Idlebrain.com| archiveurl= https://web.archive.org/web/20080309171935/http://www.idlebrain.com/movie/archive/mr-ammacheppindi.html| archivedate= 9 March 2008 | url-status= live}}</ref> Though the review wrote well about the music, dialogues, story and depiction of emotional scenes, the editing, screenplay and direction was hoped to have been better.<ref name="IB_review"/> Another review said that though the pace of the film was slow in the beginning, the performance by the cast and the technical departments was good.<ref name="AC_review">{{cite web|accessdate=2008-03-08|date=2006-07-28|url=http://www.andhracafe.com/index.php?m=show&id=9012 |title=Amma Cheppindi: Film review|work=Andhracafe.com}}</ref>

== References ==
{{Reflist}}

== External links ==
* {{IMDb title|0827695|Amma Cheppindi}}

[[Category:2006 films]]
[[Category:Telugu-language films]]
[[Category:Films scored by M. M. Keeravani]]
[[Category:Indian films]]
[[Category:2006 drama films]]

Amma Cheppindi - Revision history

UpdateBot at 08:00, 13 March 2022