imported>Edwardx at 17:42, 28 August 2021

2021-08-28T17:42:05Z

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{{short description|Indian jewelry company}}
{{Use Indian English|date=October 2018}}
{{Use dmy dates|date=October 2020}}
{{Infobox company
| image = Amrapali Logo.png
| image_size = 200px
| alt = Amrapali Logo
| name = Amrapali Jewels
| type = Private limited company
| founded = 1978
| founder = Rajiv Arora and Rajesh Ajmera
| location_city = [[Jaipur]]
| location_country = India
| location =
| area_served = Worldwide
| key_people = Rajiv Arora Rajesh Ajmera<ref name="b">[http://www.indiafashionweek.com/designers/rajiv-arora-rajesh-ajmera.html Rajiv Arora and Rajesh Ajmera] {{webarchive |url=https://web.archive.org/web/20140521201106/http://www.indiafashionweek.com/designers/rajiv-arora-rajesh-ajmera.html |date=21 May 2014 }}</ref> Tarang Arora & Akanksha Arora
| industry = Gems & Jewellery
| products = Jewelry & Accessories
| num_employees =
| website = http://www.amrapalijewels.com/
| footnotes =
}}

'''Amrapali Jewels''', is a [[jewellery]] house founded in 1978 by Rajiv Arora and Rajesh Ajmera in [[Jaipur]].<ref>{{cite web|url=https://www.dnaindia.com/business/report-dna-mumbai-anniversary-indulgence-is-now-on-a-roll-2642551|title=DNA Mumbai Anniversary: Indulgence is now on a roll|date=28 July 2018}}</ref> Amrapali designs, produces and distributes tribal, fine and uncut gemstone jewellery. The brand has stores in [[India]] and [[London]].<ref>{{cite web|url=https://tribune.com.pk/story/1003943/amrapali-opens-first-store-in-pakistan/|title=Amrapali opens first store in Pakistan – The Express Tribune|date=4 December 2015}}</ref><ref>{{cite web|url=http://www.theweek.co.uk/91983/tarang-arora-the-story-of-amrapali|title=Tarang Arora: The story of Amrapali|website=The Week Portfolio}}</ref><ref>{{cite web|url=https://www.financialexpress.com/industry/amrapali-launches-baahubali-jewelry-at-hyderabad-store/646498/|title=Amrapali launches 'Baahubali' jewelry at Hyderabad store|date=28 April 2017}}</ref><ref>{{cite web|url=https://www.businesstoday.in/videos/luxury-market/2014/amrapali-jewels-tarang-arora-indian-luxury-market/210207.html|title=Tarang Arora on history and journey of Amrapali Jewels : Luxury Market: Business Today|website=businesstoday.in}}</ref> The brand also operates a museum of [[Indian jewellery]] in Jaipur.<ref name=NYT>{{cite web|url=https://www.nytimes.com/2017/03/24/fashion/jewelry-amrapali-museum.html|title=In Homage to India’s Jewel Culture}}</ref><ref name=TH>{{cite web|url=https://www.thehindu.com/life-and-style/amrapali-museum-to-open-next-january-in-jaipur/article21390236.ece|title=Amrapali Museum to open next January in Jaipur|first=Rosella|last=Stephen|date=11 December 2017|work=[[The Hindu]]}}</ref>

==Historical background==
The inspiration to start [[Jewellery|Amrapali Jewellery]] was the fascination that Rajiv Arora and Rajesh Ajmera held for ancient India, as it was the focus of their graduate studies.<ref name="d">{{cite web|url=http://www.thesmartceo.in/magazine/growth-enterprise/a-cut-above-the-rest.html|title=A cut above the rest – SmartCEO|date=1 October 2012|access-date=21 May 2014|archive-url=https://web.archive.org/web/20140521205452/http://www.thesmartceo.in/magazine/growth-enterprise/a-cut-above-the-rest.html|archive-date=21 May 2014|url-status=dead}}</ref>

==Indian Jewellery Museum==
The brand operates an Amrapali Museum of Jewellery, spread over a {{convert|6500|sqft|m2}} space and showcasing traditional Indian Jewellery in the city of Jaipur.<ref>{{Cite web|title=Amrapali Museum|url=https://www.museumsofindia.org/museumdetails.php?node=527|website=museumsofindia.org|language=en|access-date=2020-05-26}}</ref> The museum currently displays various types of chains, amulets, pendants, head and hair ornaments, earpieces, bangles and bracelets, belts and buckles, armlets, torso and shoulder ornaments, wristlets and cuff bracelets, rings and toe rings, and anklets, that have been collected from across the Indian subcontinent by the founders over a period of 50-odd years.<ref name=NYT/><ref name=TH/><ref>{{cite web|url=https://www.hindustantimes.com/art-and-culture/now-showing-at-a-museum-near-you-bhagat-singh-s-gun-sachin-s-gloves/story-DRamlNcWMsUCMelr9exPHI.html|title=Now showing at a museum near you: Bhagat Singh’s gun, Sachin’s gloves|date=5 May 2017|work=[[Hindustan Times]]}}</ref><ref>{{cite web|url=https://www.outlookbusiness.com/specials/power-of-i_2016/star-jeweller-amrapali-jewels-2780|title=Star Jeweller – Amrapali Jewels|first=Outlook|last=Business|work=[[Outlook (Indian magazine)|Outlook]]}}</ref><ref>{{cite web|url=https://www.livemint.com/Leisure/DHLEDnnCfqZq7KCna4gBMM/Fancy-a-rubystudded-back-scratcher.html|title=Fancy a ruby-studded back scratcher?|first=Vatsala|last=Chhibber|date=23 February 2018|publisher= [[Livemint]]}}</ref><ref>{{cite web|url=https://www.dnaindia.com/just-before-monday/report-jewels-from-a-museum-2597314|title=Jewels from a museum|date=25 March 2018}}</ref><ref>{{cite web|url=https://www.deccanchronicle.com/sunday-chronicle/cover-story/010418/treasures-from-the-past.html|title=Treasures from the past|date=1 April 2018|work=[[Deccan Chronicle]]}}</ref><ref>{{cite web|url=http://www.datapark.co.in/mumbai-mobile-database.php/2018/mar/03/a-home-for-heritage-1780767.html|title=A home for heritage|work=[[The New Indian Express]]}}</ref>

==Income Tax Raid==
On 13 July 2020, the [[Income Tax Department|I.T. Department]] raided Amrapali Jewels and its owner Rajiv Arora, who is a close aide of [[Congress]] [[List of chief ministers of Rajasthan|CM]], [[Ashok Gehlot]] and Vice President of the [[Rajasthan Pradesh Congress Committee]]<ref name=RA>{{cite web|url=http://www.rajivarora.com/english/my-journey.html|title=My Journey|publisher=Rajiv Arora|via=rajivarora.com}}</ref> for tax evasion at various locations, including Mumbai and Delhi.<ref>{{cite web|url=https://www.firstpost.com/politics/rajasthan-government-political-crisis-live-updates-sachin-pilot-ashok-gehlot-congress-bjp-sonia-gandhi-scindia-assembly-elections-mla-cm-latest-news-8589511.html/amp|title=I-T raids at premises owned by Gehlot's aides|website=FirstPost.com}}</ref>
There was also a case in 2015 registered against Amrapali Jewels regarding bogus purchases of precious and semi precious stones.<ref name=IK>{{cite web|url=https://indiankanoon.org/doc/35833806/|title=Amrapali Jewels Pvt. Ltd., Jaipur vs Department Of Income Tax on 24 November, 2015|publisher=[[Indian Kanoon]]|via=indiankanoon.org}}</ref>

==References==
{{reflist}}

[[Category:Jewellery companies of India]]
[[Category:Companies based in Rajasthan]]
[[Category:Indian jewellers]]
[[Category:Jewellery retailers of India]]
[[Category:Economy of Jaipur]]
[[Category:Indian brands]]
[[Category:Indian companies established in 1978]]
[[Category:1978 establishments in Rajasthan]]

Amrapali Jewels - Revision history

imported>Edwardx at 17:42, 28 August 2021