>GermanKity at 04:20, 28 June 2021

2021-06-28T04:20:11Z

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{{short description|Indian jewelry company}}
{{Multiple issues|
{{Orphan|date=September 2015}}
{{Notability|1=Companies|date=June 2021}}
}}
{{EngvarB|date=September 2016}}
{{Use dmy dates|date=September 2016}}
{{Infobox website
|name = CaratLane
|logo = File:Caratlane_Logo.png
|logo_size = 
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|collapsible = 
|screenshot =
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|type = Private Limited
|traded_as =
|founded = 
|dissolved = 
|predecessor =
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|location = [[Chennai]], [[Tamil Nadu]], [[India]]
|country =
|country_of_origin=
|locations =
|area_served =
|founder = Mithun Sacheti, Srinivasa Gopalan
|chairman =
|chairperson =
|president =
|CEO =Mithun sacheti
|MD =
|GM =
|key_people = (Co-Founders) Avnish Anand, Gurukeerthi G<ref>{{cite web|title=Now, Avnish Anand, Gurukeerthi G are CaratLane's co-founders|url=http://brandequity.economictimes.indiatimes.com/news/the-people-report/now-avnish-anand-gurukeerthi-g-are-caratlanes-co-founders/53267723|website=brandequity.economictimes.indiatimes.com|access-date=8 November 2016}}</ref>
|industry = e-Commerce
|products =
|services =
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|international = 
|net_income =
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|owner =
|employees =
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|subsidiaries =
|url = {{URL|http://www.caratlane.com/}}
|programming_language=
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|language =
|launched = {{Start date and age|2008}}
|current_status =
|native_clients =
|footnotes =
}}

'''CaratLane''' is an Indian physical and online jewelry retailer, headquartered in [[Chennai]], [[India]].<ref>{{Cite news|last=Kumar|first=Surya Praphulla|date=9 March 2018|title=Inside CaratLane|newspaper=The Hindu|url=https://www.thehindu.com/life-and-style/fashion/inside-caratlane/article22999651.ece|access-date=11 August 2018}}</ref>

== History ==
The company was founded by Mithun Sacheti, and Srinivasa Gopalan, in 2008. As of July 2016, the company is a subsidiary of [[Titan Company|Titan Jewellery]], and marketed as a partnership with [[Tanishq]].<ref name=":0" /><ref>{{cite web|title=Tiger Global Invests $6 M In Diamond Jewellery Portal CaratLane|url=http://www.vccircle.com/news/others/2011/06/22/tiger-global-invests-6m-diamond-jewellery-portal-caratlane|access-date=8 April 2015|website=VCCircle}}</ref> As of July 2020, the retailer had 92 stores across 36 cities in India.<ref>{{Cite web|title=Our Story|url=https://www.caratlane.com/our-story#:~:text=Today%20CaratLane%20is%20India%27s%20largest,stores%20across%2036%20Indian%20cities.|access-date=2020-07-12|website=www.caratlane.com}}</ref>
<ref>{{cite news|title=Carat Lane Gets PE Funding|url=http://www.thehindu.com/business/companies/caratlane-gets-pe-funding/article2158951.ece|access-date=28 April 2015|publisher=The Hindu|date=4 July 2011}}</ref><ref>{{Cite web|url=http://www.financialexpress.com/article/fe-columnist/making-a-mark-with-online-solitaires/77065/|title=Making a mark with online solitaires - The Financial Express|date=2015-05-27|website=The Financial Express|language=en-US|access-date=2016-07-20|archive-url=https://web.archive.org/web/20150821114057/http://www.financialexpress.com/article/fe-columnist/making-a-mark-with-online-solitaires/77065/|archive-date=21 August 2015|url-status=dead}}</ref>

The company started off as an online retailer before opening physical stores, with its first store opening in [[Chennai]].<ref>{{cite web|date=2015-08-07|title=I wanted people to discover jewellery: CaratLane’s Mithun Sacheti|url=http://www.livemint.com/Industry/lDjJzewPN8LHNI8ksZ57yM/I-wanted-people-to-discover-jewellery-CaratLanes-Mithun-Sa.html|access-date=2015-09-30|publisher=[[Mint (newspaper)|Mint]]}}</ref>

==Funding==

CaratLane has raised four rounds of capital, [[Series A round|Series A]] through [[Series D]], with the most recent round being led by [[Tiger Global]], a US-based [[Hedge fund]].<ref>{{cite news|date=22 June 2011|title=Tiger Global Invests $6M In Diamond Jewellery Portal CaratLane|agency=VCCircle|url=http://www.vccircle.com/news/others/2011/06/22/tiger-global-invests-6m-diamond-jewellery-portal-caratlane|access-date=8 April 2015}}</ref> In its fourth round of [[fundraising]] (in 2015) CaratLane received {{INRConvert|192|c|lk=on}} from Tiger Global making the sum total invested by the Hedge Fund approximately {{INRConvert|318.31|c|lk=on}}.<ref>{{cite news|title=Tiger Global Invests $6M in Diamond Jewellery Portal CaratLane|url=http://www.vccircle.com/news/others/2011/06/22/tiger-global-invests-6m-diamond-jewellery-portal-caratlane|access-date=8 April 2015|agency=VCCircle|date=22 June 2011}}</ref><ref>{{cite web|title=CaratLane Raises $31 M in Funding From Tiger Global|url=http://www.medianama.com/2015/01/223-caratlane-tiger-global/|website=Medianama.com|access-date=8 April 2015}}</ref><ref>{{cite news|title=CaratLane Raises $31 Million|url=http://www.business-standard.com/article/companies/carat-lane-raises-31-million-115012600011_1.html|access-date=8 April 2015|agency=Business Standard|date=26 January 2015}}</ref><ref>{{Cite news|url=http://www.thehindu.com/business/Industry/caratlane-targets-rs-1500-cr-sales/article6430049.ece|title=Caratlane targets Rs. 1,500 cr sales|date=2014-09-20|newspaper=The Hindu|language=en-IN|issn=0971-751X|access-date=2016-07-20}}</ref>

In July 2016, [[Titan Company|Titan]] purchased a 62% stake in CaratLane for {{INRConvert|357.24|c|lk=on}}.<ref name=":0">{{cite web|title=Titan to acquire 62 per cent stake in Carat Lane for Rs 357.24 crore|url=http://economictimes.indiatimes.com/industry/cons-products/fashion-/-cosmetics-/-jewellery/titan-to-acquire-62-per-cent-stake-in-carat-lane-for-rs-357-24-crore/articleshow/53214980.cms|website=economictimes.indiatimes.com|access-date=20 July 2016}}</ref>

==Additional Notes==

* On 20 August 2015 CaratLane launched an [[Mobile app|app]] that uses [[Facial recognition system|facial recognition]] and [[3D imaging|3D imaging technology]] to allow customers virtually try on the earrings available on their site. This app can be downloaded on to any [[smart device]].<ref>{{cite news|title=Caratlane launches virtual jewellery try-on app|url=http://www.business-standard.com/|access-date=2 September 2015|publisher=Business Standard|date=20 August 2015}}</ref><ref>{{cite news|url=http://www.ibtimes.co.in/now-try-your-jewelleries-your-smartphone-before-buying-them-heres-how-644066|title=Now Try Your Jewelleries on Your Smartphone Before Buying Them, Here's How|date=24 August 2015|agency=International Business Times|last1=Roy|first1=Anirban|access-date=2 September 2015}}</ref><ref>{{Cite news|url=http://www.thehindu.com/business/Industry/caratlane-to-offer-3d-shopping-experience/article7310183.ece|title=CaratLane to offer 3-D shopping experience|date=2015-06-12|newspaper=The Hindu|language=en-IN|issn=0971-751X|access-date=2016-07-20}}</ref>
* In 2011, [[Dataquest]], [[Sapient Nitro]] and JuxtConsult conducted a study to identify the most popular e-commerce sites in India and CaratLane was in the top 20. It was also identified as the best in terms of usability and [[user interface]] design.<ref>{{cite web|title=India's 20 hottest e-commerce startups|url=http://www.rediff.com/business/slide-show/slide-show-1-tech-indias-20-hottest-e-commerce-sites/20110202.htm#6|website=www.rediff.com|access-date=25 May 2015}}</ref><ref>{{cite web|title=Specialised Online Stores Hottest e-Commerce Start-Ups: Survey|url=http://www.nerve.in/news:253500370175|website=Nerve.in|access-date=8 April 2015}}</ref>

==References==
{{reflist}}

==External links==
* {{Official website|www.caratlane.com}}

{{Portal bar|Internet|Companies|India}}

[[Category:Internet properties established in 2008]]
[[Category:Online retailers of India]]
[[Category:Companies based in Chennai]]
[[Category:2008 establishments in Tamil Nadu]]
[[Category:Jewellery companies of India]]

{{India-company-stub}}

CaratLane - Revision history

>GermanKity at 04:20, 28 June 2021