https://indianpedia.org/index.php?action=history&feed=atom&title=Divya_BhaskarDivya Bhaskar - Revision history2026-07-30T04:12:17ZRevision history for this page on the wikiMediaWiki 1.45.4https://indianpedia.org/index.php?title=Divya_Bhaskar&diff=199986&oldid=prev>Pinakpani at 08:17, 8 September 20212021-09-08T08:17:02Z<p></p>
<p><b>New page</b></p><div>{{Short description|Indian newspaper}}<br />
{{Use dmy dates|date=January 2015}}<br />
{{Use Indian English|date=January 2015}}<br />
{{Infobox Newspaper<br />
| name = Divya Bhaskar<br />
| logo = Divya Bhaskar (2019-11-01).svg<br />
| logo_size = 220px<br />
| image = DivyaBhaskarCover.jpg<br />
| image_size = 240px<br />
| type = Daily [[newspaper]]<br />
| format = [[Broadsheet]]<br />
| foundation = 2003<br />
| ceased publication = <br />
| owners = [[D B Corp Ltd.]] <br />
| editor = <br />
| chiefeditor = | assoceditor = <br />
| staff = <br />
| language = [[Gujarati language|Gujarati]]<br />
| political = <br />
| headquarters = [[Ahmedabad]], [[India]]<br />
| oclc = <br />
| ISSN = <br />
| circulation = 854,098 Daily<br />
| website = {{URL|http://www.divyabhaskar.co.in}}<br />
}}<br />
'''''Divya Bhaskar''''' (literally ''Charming Sun'') is a [[Gujarati language|Gujarati]] newspaper in [[Gujarat]], [[India]], owned by [[D B Corp Ltd.]] It is one of the highest circulation Gujarati dailies, with the most editions in Gujarat.<br />
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In 2003, the [[Bhopal]]-based [[Bhaskar Group]] identified [[Ahmedabad]], [[Gujarat]] as the city with highest potential for the fourth launch of [[Dainik Bhaskar]] outside [[Madhya Pradesh]] (MP). It surveyed 12,00,000 households,{{clarify|date=May 2019|reason=Number is not formatted correctly}} with a team of 1050 surveyors, 64 supervisors, 16 zonal managers and 4 divisional managers.<ref name="Porus_Munshi_2009">{{cite book<br />
| title = Making Breakthrough Innovations Happen<br />
| author = Porus Munshi<br />
| year = 2009<br />
| publisher = Collins Business<br />
| isbn = 978-81-7223-774-5<br />
| chapter = Dainik Bhaskar: No. 1 From Day One<br />
| pages = [https://archive.org/details/makingbreakthrou0000muns/page/16 16–33]<br />
| url = https://archive.org/details/makingbreakthrou0000muns/page/16<br />
}}</ref> The surveyors were gathered largely through posters at colleges and word-of-mouth publicity, instead of expensive print and TV advertisements. Nearly 40-50% of the surveyors were later absorbed in Dainik Bhaskar or Divya Bhaskar, while the rest were given a certificate of appreciation. The team was trained to reach out to 8{{nbsp}}[[lakh]] ({{lakh|8}}) households in Ahmedabad and 4{{nbsp}}lakh ({{lakh|4}}) households in adjoining districts, in a time span of 40 days. The newspaper was launched in Ahmedabad on 23 June 2003, under the name Divya Bhaskar, as No. 1 with 452,000 copies (a world record). Within 15 months, it entered two more cities of Gujarat: [[Surat]] and [[Vadodara]]. To counter the Bhaskar's group's threat, the leading Gujarati newspapers came up with color pages, price reductions and several high-value customer offers. However, by 2009, Divya Bhaskar became the largest circulated Gujarati daily with 11.5{{nbsp}}lakh ({{lakh|11.5}}) copies.<ref name="Porus_Munshi_2009"/><br />
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The group's pre-launch door-to-door twin-contact launch program has been recognised as an Orbit shifting innovation. It has won Business Process Innovation award by Marico Foundation, and is a case study in several B-schools including [[Indian Institute of Management, Ahmedabad]] and [[S P Jain Institute of Management and Research|SPJIMR]]. The case study reveals, Divya Bhaskar become most popular among all other Gujarati news papers because of its erotic news and relationship related column.<br />
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''Divya Bhaskar'' is the largest circulated daily of Gujarat as per ABC- [[Audit Bureau of Circulations (India)]] and has the most editions by any newspaper in Gujarat. It is published from [[Ahmedabad]], [[Vadodara]], [[Surat]], [[Rajkot]], [[Jamnagar]], [[Mehsana]], [[Bhuj]], [[Bhavnagar]] (as '''''Saurashtra Samachar''''') and [[Junagadh]] (as '''''Sorath Bhaskar''''').<ref name="Divyabhaskar in Junagadh">[http://www.divyabhaskar.co.in/article/SAU-divya-bhaskar-launch-ninth-edtion-in-junagadh-1965354.html?HT1=], DivyaBhaskar is published in Junagadh from 27 March 2011.</ref><br />
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== References ==<br />
<references /><br />
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==External links==<br />
*{{official website|http://www.divyabhaskar.co.in/}} {{in lang|gu}}<br />
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{{Newspapers in India}}<br />
[[Category:2003 establishments in Gujarat]]<br />
[[Category:Gujarati-language newspapers published in India]]<br />
[[Category:Mass media in Ahmedabad]]<br />
[[Category:Publications established in 2003]]<br />
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