Aspireitacademy at 04:24, 7 February 2026

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{{Short description|Vegetarian indian restaurant and foodstuff manufacturer}}
{{Use dmy dates|date=November 2023}}
{{Use Indian English|date=June 2018}}
{{Infobox company
| name = Haldiram Snacks Food Pvt. Ltd.
| logo = Haldiram's_2024_Logo.svg
| image =
| image_caption =
| trading_name = Haldiram's
| type = [[Privately held company|Private]]
| founder = [[Ganga Bhishen Agarwal]]
| foundation = {{Start date and age|1937}}<br />[[Bikaner]], [[Rajasthan]], India
| hq_location_city = [[Noida]], [[Uttar Pradesh]]
| hq_location_country = India
| industry = [[Food industry|Food]]
| products = Snacks, sweets, beverages, frozen foods, [[potato chips]]
| homepage = {{ubl|{{URL|haldirams.com}}|{{URL|haldiram.com}}}}
| revenue = {{up}} {{INRConvert|12800|c}} (FY24)<ref name="revenue"/>
| operating_income = {{up}} {{INRConvert|2580|c}} (FY24)<ref name="revenue"/>
| profit = {{up}} {{INRConvert|1400|c}} (FY24)<ref name="revenue">{{cite news |title=$10 billion bhujia: What's behind Haldiram's stratospheric valuation? |url=https://economictimes.indiatimes.com/industry/cons-products/food/10-billion-bhujia-whats-behind-haldirams-stratospheric-valuation/articleshow/118971313.cms |access-date=29 March 2025 |work=[[The Economic Times]] |date=13 March 2025}}</ref>
}}
'''Haldiram Snacks Food Pvt. Ltd.''', [[doing business as]] '''Haldiram's''' is an Indian [[Multinational corporation|multinational]] [[Fast-food restaurant|fast-food restaurant]] [[Chain store|chain]], founded in 1937, as a [[Sweets from the Indian subcontinent|confectionery and desserts]] shop in [[Bikaner]], [[Rajasthan]], by [[Ganga Bhishen Agarwal]]. It is currently based in [[Noida]], [[Uttar Pradesh]].<ref>{{cite web |title=Contact Us |url=https://www.haldiram.online/contact-us |website=www.haldiram.online/ |publisher=Haldiram's India Pvt Ltd |access-date=11 November 2021 |archive-date=5 March 2022 |archive-url=https://web.archive.org/web/20220305080327/https://haldiram.online/contact-us |url-status=dead }}</ref> Haldiram's is also a [[Fast-moving consumer goods|FMCG]] company as most of its restaurants have a integrated retail section, where packaged Indian [[snack]]s and [[Confectionery|confectioneries]] are sold under its own brand.<ref>{{cite news | url=https://economictimes.indiatimes.com/industry/cons-products/food/bikaneri-namkeen-hits-1-billion-sweet-spot/articleshow/68748182.cms | title=Bikaneri Namkeen hits $1 billion sweet spot | newspaper=The Economic Times | access-date=2019-04-08}}</ref><ref>{{Cite news|url=https://economictimes.indiatimes.com/industry/cons-products/food/bhujia-to-billions-ganga-bhisans-haldirams-has-now-become-3-bn-biz-empire/articleshow/67992895.cms?from=mdr|title=Bhujia to billions: Ganga Bhishen's Haldiram's has now become $3 bn biz empire|date=2019-02-14|work=The Economic Times|access-date=2020-02-21}}</ref>

== History ==
[[File:Haldiram's outlet at the exit from platform no. 6 of Pune Junction railway station.jpg|thumb|A railway coach-themed Haldiram's restaurant in [[Nagpur]], [[Maharashtra]]]]
Haldiram's was established in 1937 as a [[retail]] sweets and [[List of snack foods from the Indian subcontinent#Namkeen|namkeen]] shop in [[Bikaner]], [[Rajasthan]].<ref>{{cite news|url=https://www.haldirams.com/about-us|title=Haldiram's website|access-date=2024-05-01}}</ref> It was founded by [[Ganga Bhishen Agarwal]], also known as Haldiram Ji.<ref name=":0">{{Cite web |title=Shiv Kishan Agrawal |url=https://www.forbes.com/profile/shiv-kishan-agrawal/ |access-date=2024-11-03 |website=[[Forbes]] |language=en}} ''Agrawal is the grandson of the founder Ganga Bishan Agarwal, who started selling snacks from a tiny shop in Bikaner in Rajasthan and went on to create the popular Haldiram brand''.</ref>

In order to drive expansion, the company's first manufacturing plant was started in [[Kolkata|Calcutta]] (now Kolkata).<ref name="Balakrishna">{{cite book | url=https://books.google.com/books?id=-ZTVIpvi4VwC&pg=PA63 | title=Case Studies in Marketing | publisher=Pearson Education India | author=Balakrishna, Sidharth | year=2011 | pages=63–68 | isbn=978-8131757970}}</ref> In 1970, a larger manufacturing plant was established in [[Jaipur]].<ref name="Balakrishna"/> Another manufacturing plant was established in [[New Delhi]] in the early 1990s.<ref name="Balakrishna"/>

In 2003, the company began the process of developing [[convenience food]]s to be marketed to consumers.<ref name="TheHindu" />

In 2014, Haldiram's was ranked 55th among India's most trusted brands according to the Brand Trust Report; a study conducted by Trust Research Advisory.<ref>{{Cite web|url =http://www.trustadvisory.info/allindia_2014.html|title =India's Most Trusted Brands 2014|url-status =dead|archive-url =https://web.archive.org/web/20150502221904/http://www.trustadvisory.info/allindia_2014.html|archive-date =2015-05-02}}</ref> In 2017, the company was named the country's largest snack company.<ref>{{cite news | url=https://economictimes.indiatimes.com/industry/cons-products/food/haldiram-topples-pepsico-regains-top-spot-as-countrys-largest-snack-company/articleshow/62185925.cms | title=Haldiram topples PepsiCo; regains top spot as country's largest snack company | newspaper=[[The Economic Times|Economic Times]] | date=21 December 2017 | access-date=16 February 2019}}</ref>

In 2022, it was announced that the [[Fast-moving consumer goods|packaged snacks]] businesses of Delhi-based Haldiram Snacks and Nagpur-based Haldiram Foods International would be first [[Demerger|demerged]] and then [[Mergers and acquisitions|merged]] into an entity named Haldiram Snacks Food. Delhi-based brothers Manohar and Madhusudan Agarwal obtained a 56% stake of the merged entity, while Nagpur-based Shiv Kishan Agarwal received the remaining 44%.<ref>{{cite news |title=Haldiram brothers to merge Delhi and Nagpur operations as they prepare for market debut |url=https://www.cnbctv18.com/market/haldiram-ipo-brothers-to-merge-delhi-and-nagpur-operations-15201611.htm |access-date=14 June 2024 |work=[[CNBC TV18]] |date=18 November 2022 |language=en}}</ref><ref>{{cite news |title=CCI approves demerger of FMCG business of Haldiram Snacks and Haldiram Foods |url=https://economictimes.indiatimes.com/industry/cons-products/fmcg/cci-approves-demerger-of-fmcg-business-of-haldiram-snacks-and-haldiram-foods/articleshow/99220248.cms |access-date=14 June 2024 |work=The Economic Times |date=3 April 2023}}</ref><ref>{{cite news |title=CCI approves Haldiram Group merger plan |url=https://economictimes.indiatimes.com/markets/stocks/news/cci-approves-haldiram-group-merger-plan/articleshow/99221057.cms |access-date=14 June 2024 |work=The Economic Times |date=3 April 2023}}</ref>

In 2025, Singaporean state-owned investment firm [[Temasek (company)|Temasek]] acquired more than 9% stake in Haldiram's at a valuation of nearly US$10 billion.<ref name="revenue"/><ref>{{cite news |title=Haldirams sells over 9% stake to Temasek, likely to sell another 6% to Alpha Wave |url=https://indianexpress.com/article/business/haldiram-temasek-stake-singapore-9914447/ |access-date=14 April 2025 |work=[[The Indian Express]] |date=30 March 2025 |language=en}}</ref>

== Products ==
[[File:Haldiram SouthIndian.JPG|thumb|[[South Indian cuisine|South Indian breakfast]] at a Haldiram's restaurant in [[Gurgaon]], [[Haryana]]]]
Haldiram's has over 410 products. Its product range includes traditional namkeens, western snacks, Indian traditional and contemporary sweets, cookies, sherbets, and pickles. Products such as [[gulab jamun]] and [[Bikaneri bhujia]] and [[papadam]] are popular. The company also produces [[Convenience food|ready-to-eat food]] products, called Minute Khana.<ref>https://haldiramsminutekhana.com/product-category/ready-to-eat-food/</ref> In the 1990s, the production of potato-based foods was enabled by the importation of machinery from United States designed for these purposes.{{citation needed|date=April 2024}}

Haldiram's products are marketed at various retail locations such as bakeries and confectionery stores, among others, and also on various commercial websites. Prior and up to August 2003 in the United States market, the company's products were limited to [[potato chips]] (crisps).<ref name="TheHindu"/> In the United States, the company's products are carried by many Indian supermarkets<ref name="IW"/> and are popular with the [[Indian diaspora]].<ref name="LMI"/>

== In popular culture ==
Haldiram's [[thali]] was featured as the main character's favourite snack in the Indian [[Hindi]]-language [[Romance film|romantic]] [[Drama (film and television)#Family drama|family drama]] film ''[[Prem Ratan Dhan Payo]]'' (2015). More than 1.5 [[crore]] Haldiram's snack packets were printed with the logo of the film.<ref>{{cite news | url=https://www.nagpurtoday.in/haldirams-innovation-in-prem-ratan-dhan-payo/12021420 | title=Haldirams innovation in "Prem Ratan Dhan Payo"| newspaper=Nagpur Today | date=2 December 2015 | access-date=1 May 2024}}</ref>

== Legal issues ==
In 2006, co-owner Prabhu Shankar Agarwal was found guilty for attempting to murder a tea seller. The tea seller had refused to move his stall from its location near Agarwal's restaurant in [[Kolkata]], [[West Bengal]].<ref>{{Cite web |date=January 28, 2010 |title=Haldiram boss held guilty of murder bid |url=https://timesofindia.indiatimes.com/city/kolkata/haldiram-boss-held-guilty-of-murder-bid/articleshow/5506795.cms |access-date=2023-01-31 |website=The Times of India |language=en}}</ref>

== References ==
{{Reflist|refs=
<ref name="IW">{{cite web | url=http://www.indiawest.com/news/business/article_5fc79c11-4814-5804-859f-6ef2f2ebb892.html | title=Haldiram Launches New Line of Frozen Products | publisher=[[India-West]] | date=9 May 2012 | access-date=2 September 2014 | author=(Staff reporter) | archive-date=20 August 2016 | archive-url=https://web.archive.org/web/20160820110824/http://www.indiawest.com/news/business/article_5fc79c11-4814-5804-859f-6ef2f2ebb892.html | url-status=dead}}</ref>
<ref name="LMI">{{cite book | url=https://books.google.com/books?id=AswVAQAAMAAJ&q=%22Haldiram%27s%22,+India | title=India Today International, Volume 3, Issues 1-20 | publisher=[[Living Media India]] | year=2004}}</ref>
<ref name="TheHindu">{{cite news | url=http://www.thehindubusinessline.com/2003/08/01/stories/2003080100870600.htm | title=Haldiram lines up ready-to-eat items for Western market | newspaper=[[The Hindu]] | date=1 August 2003 | access-date=2 September 2014 |author1=Bhushan, Ratna |author2=Damodaran, Harish}}</ref>
}}

== External links ==
{{Commons}}
* {{Official website|https://www.haldiram.com/}}

[[Category:Confectionery companies of India]]
[[Category:Companies based in Nagpur]]
[[Category:Fast-food chains of India]]
[[Category:Brand name potato chips and crisps]]
[[Category:Indian brands]]
[[Category:Indian companies established in 1937]]
[[Category:Food and drink companies established in 1937]]

Haldiram's - Revision history

Aspireitacademy at 04:24, 7 February 2026