imported>BattyBot at 19:39, 3 August 2021

2021-08-03T19:39:31Z

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{{Short description|2020 song from Master}}
{{Distinguish|Kutty Story}}

{{Use dmy dates|date=June 2021}}
{{Infobox song|name=Kutti Story|type=Single|artist=[[Anirudh Ravichander]] and [[Vijay (actor)|Vijay]]|album=[[Master (soundtrack)|Master]]|language=[[Tamil (language)|Tamil]]|released=14 February 2020 (Single)<br/>20 January 2021 (Video song)|recorded=2019–2020|studio={{Unbulleted list|Albuquerque Records, [[Chennai]]|[[Panchathan Record Inn and AM Studios]], [[Chennai]]}}|genre=[[Filmi]], [[folk music]], [[Electronic dance music|dance]], [[Pop music|Indian pop]]|length=5:04|label=[[Sony Music India|Sony Music]]|composer=[[Anirudh Ravichander]]|lyricist=[[Arunraja Kamaraj]]|producer=[[Anirudh Ravichander]]|tracks=# "[[Vaathi Coming]]"
# "Andha Kanna Paathaakaa"
# "'''Kutty Story'''"
# "Quit Pannuda"
# "Beat of Master"
# "Polakattum Para Para"
# "Pona Pogattum"
# "Vaathi Raid"
# "Vaathi Kabaddi"
# "Master the Blaster"|misc={{External music video|type=single|{{YouTube|gjnrtCKZqYg|"Kutti Story"}}
}}}}"'''Kutti Story'''" ({{Translation|Short story}}) is an Indian [[Tamil language|Tamil]]-language song composed by [[Anirudh Ravichander]] for the [[Master (soundtrack)|soundtrack album]] of the 2021 film ''[[Master (2021 film)|Master]]''. The song was sung by actor [[Vijay (actor)|Vijay]], in his second song he sung for Anirudh after "Selfie Pulla" for ''[[Kaththi (soundtrack)|Kaththi]]'' (2014) and the lyrics were penned by [[Arunraja Kamaraj]]. The lyrical version of this single was released by [[Sony Music India]] on 14 February 2020,<ref name=":0">{{Citation|title=Master - Kutti Story Lyric {{!}} Thalapathy Vijay {{!}} Anirudh Ravichander {{!}} Lokesh Kanagaraj|url=https://www.youtube.com/watch?v=gjnrtCKZqYg|language=en|access-date=2021-07-19}}</ref><ref>{{Cite web|title='Oru Kutti Kathai', the first single from 'Master' on February 14!|url=https://www.sify.com/movies/oru-kutti-kathai-the-first-single-from-master-on-february-14-news-tamil-ucmffAhfghiig.html|access-date=2021-07-21|website=Sify|language=en}}</ref> and the video song was released on 20 January 2021.<ref name=":1">{{Citation|title=Master - Kutti Story Video {{!}} Thalapathy Vijay {{!}} Anirudh Ravichander {{!}} Lokesh Kanagaraj|url=https://www.youtube.com/watch?v=nCNqPgXDYhY|language=en|access-date=2021-07-19}}</ref> The song was earlier titled as "Oru Kutti Kathai" in Tamil, owing to Vijay narrating short stories to fans during his speech at his audio launches.<ref>{{Cite news|author=The Hindu Net Desk|date=2020-02-11|title='Oru Kutti Kathai': Vijay to sing for Anirudh Ravichander again in first 'Master' single|language=en-IN|work=The Hindu|url=https://www.thehindu.com/entertainment/movies/oru-kutti-kathai-vijay-to-sing-for-anirudh-ravichander-again-in-first-master-single/article30792441.ece|access-date=2021-07-21|issn=0971-751X}}</ref><ref>{{Cite web|title=Master's first single, Oru Kutti Kathai, out on February 14|url=https://www.cinemaexpress.com/stories/news/2020/feb/11/master-first-single-oru-kutti-kathai-out-on-february-14-16990.html|access-date=2021-07-21|website=The New Indian Express|language=en}}</ref><ref>{{Cite web|date=2020-02-11|title=Master song Oru Kutti Kathai to release on Valentine's Day|url=https://indianexpress.com/article/entertainment/tamil/master-new-poster-vijay-oru-kutti-kathai-6263087/|access-date=2021-07-21|website=The Indian Express|language=en}}</ref>

== Production ==
The animated lyrical video of this song was released along with the single on 14 February.<ref>{{Cite web|date=2020-02-14|title=Watch: Vijay's 'Oru Kutti Kathai' from 'Master' is heavy on the messaging|url=https://www.thenewsminute.com/article/watch-vijays-oru-kutti-kathai-master-heavy-messaging-118195|access-date=2021-07-21|website=The News Minute|language=en}}</ref> It featured an animated version of Vijay inside classrooms, among students.<ref>{{Cite web|last=Johnson|first=David|date=2020-02-14|title=Master first song: 'Oru Kutti Kathai' single from Vijay, Malavika Mohanan sets internet on fire [Watch Lyrical Video]|url=https://www.ibtimes.co.in/master-first-song-oru-kutti-kathai-single-vijay-malavika-mohanan-ready-set-internet-fire-813289|access-date=2021-07-21|website=ibtimes.co.in|language=en}}</ref> The video was designed by [[Coimbatore]]-based [[3D visualisation]] and [[animation]] company Realworks Studios, handled by Sivaprasad Velayudham, which was responsible for the graphic rendition and pre-visualization of previous Tamil projects. It was conceptualised by [[Lokesh Kanagaraj]]'s associate director, Madras Logi Vignesh.<ref>{{Cite web|title=The mastermind behind the Vijay's Kutti Story song|url=https://www.newindianexpress.com/entertainment/tamil/2020/feb/17/the-mastermind-behind-the-kutti-story--song-2104308.html|access-date=2021-07-19|website=The New Indian Express}}</ref> The concept of a hybrid of lyric and music video designed by Logi was appreciated by many people from the production team, including Vijay and Anirudh.<ref>{{Cite news|last=Kumar|first=Pradeep|date=2020-02-15|title=Meet the brains behind Vijay's 'Kutti Story' from Master|language=en-IN|work=The Hindu|url=https://www.thehindu.com/entertainment/movies/meet-the-brains-behind-vijays-kutti-story-from-master/article30827868.ece|access-date=2021-07-19|issn=0971-751X}}</ref> The animated lyric video also featured illustrations of corruption, bribery, inflation, inequality, poverty and the COVID-19 pandemic and also the selfie that Vijay took with fans at [[Neyveli]] on 10 February 2020.<ref>{{Cite web|date=2020-02-10|title=Actor Vijay poses with fans in Neyveli, his selfie goes viral on Twitter|url=https://www.dnaindia.com/entertainment/report-actor-vijay-poses-with-fans-in-neyveli-his-selfie-goes-viral-on-twitter-2813159|access-date=2021-07-21|website=DNA India|language=en}}</ref><ref>{{Cite web|date=2020-02-11|title=Vijay's Neyveli selfie and the art of responding to political targeting|url=https://www.thenewsminute.com/article/vijays-neyveli-selfie-and-art-responding-political-targeting-117939|access-date=2021-07-21|website=The News Minute|language=en}}</ref><ref>{{Cite web|last1=ChennaiFebruary 14|first1=India Today Web Desk|last2=February 14|first2=2020UPDATED|last3=Ist|first3=2020 20:07|title=Oru Kutti Kathai song out: Vijay advises fans to ignore negativity|url=https://www.indiatoday.in/movies/regional-cinema/story/oru-kutti-kathai-song-out-vijay-advises-fans-to-ignore-negativity-1646576-2020-02-14|access-date=2021-07-21|website=India Today|language=en}}</ref>

== Music video ==
The song was picturised at a juvenile school where Vijay was assigned, and seen dancing with the juvenile school children. The choreography for this song is handled by [[Sathish Krishnan]].

== Critical response ==
The song was positively received by audiences and critics. A reviewer from ''Behindwoods'' stated "Kutty Story is very simple in composition, with its minimal usage of instrumentals. But actor Vijay delivered a preachy song and the likability of his voice is intact as it adds more to the fun vibe of the song. One can envision this song becoming a college and teenage anthem that gets played in all college festivals."<ref>{{Cite web|date=2020-03-16|title=Master (aka) Thalapathy 64 songs review|url=https://www.behindwoods.com/tamil-movies/master/master-songs-review.html|access-date=2021-07-19|website=Behindwoods}}</ref> Another critic from ''Moviecrow'' said "best of the album" saying "Vijay delivering it big time with his casual tone which perfectly suits with his on-screen persona" and "Anirudh kept the tune simple with the catchy rhythm beats and the Tanglish lyrics reminds us of the Anirudh's viral song [[Why This Kolaveri Di]]".<ref>{{Cite web|title=Master Songs - Music Review|url=https://www.moviecrow.com/News/26055/master-songs---music-review/amp|access-date=2021-07-19|website=moviecrow.com|language=en}}</ref> ''Indiaglitz'' said "Arunraja’s lyrical [[Tanglish]] wordplay and Vijay’s rendition layered with motivational truths makes Kutti Story carry a bigger meaning."<ref>{{Cite web|title=Master Music review songs lyrics|url=https://www.indiaglitz.com/master-songs-review-tamilfont-movie-22813|access-date=2021-07-19|website=IndiaGlitz.com}}</ref> Jyoti Prabhakar of ''[[The Times of India]]'' wrote "It’s mostly just drums and a voice in a lyrical tango with each other. it lets Thalapathy Vijay’s voice stand out, with Anirudh ably backing him. The kuthu beats are rustic, and director Arunraja Kamaraj’s lyrics simple."<ref>{{Cite web|title=Music Review: Master - Times of India|url=https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/music-review-master/articleshow/74732965.cms|access-date=2021-07-19|website=The Times of India|language=en}}</ref> However, the song placement was criticised by a section of audiences upon the film's release.<ref>{{Citation|title=நீங்களும் ஏமாந்திங்களா ? Kutty Story Song Placement {{!}} Thalapathy Vijay {{!}} Master {{!}} Lokesh Kanagaraj|url=https://www.youtube.com/watch?v=asZLH-Zv-oQ|language=en|access-date=2021-07-19}}</ref>

== Records ==
"Kutti Story" topped the trending spot within the first four days of its release, eventually became the third most viewed song worldwide within 24 hours.<ref>{{Cite web|date=2020-02-25|title=Master: Thalapathy Vijay's Kutti Story track sets THESE mind-boggling records on YouTube|url=https://www.bollywoodlife.com/south-gossip/master-thalapathy-vijays-kutti-story-track-sets-these-mind-boggling-records-on-youtube-1576580/|access-date=2021-07-19|website=Bollywood Life|language=en}}</ref> It became the highest viewed lyric video in the first day of its release, garnering 9 million views and a million likes.<ref>{{Cite web|last1=ChennaiFebruary 16|first1=India Today Web Desk|last2=February 16|first2=2020UPDATED|last3=Ist|first3=2020 10:47|title=Oru Kutti Kathai races past 10 million views on YouTube, gets international recognition|url=https://www.indiatoday.in/movies/regional-cinema/story/oru-kutti-kathai-races-past-10-million-views-on-youtube-gets-international-recognition-1646955-2020-02-16|access-date=2021-07-19|website=India Today|language=en}}</ref><ref>{{Cite web|last=Hooli|first=Shekhar H.|date=2020-02-24|title=Thalapathy Vijay's Kutty Story becomes 3rd most-viewed YouTube video|url=https://www.ibtimes.co.in/thalapathy-vijays-kutty-story-becomes-3rd-most-viewed-youtube-video-813812|access-date=2021-07-19|website=ibtimes.co.in|language=en}}</ref> The song had garnered more than 65 million views as of July 2020, being the first lyrical video to achieve this feat.<ref>{{Cite web|title='Kutti Story' from Vijay's 'Master' becomes the first lyrical video from the South to earn 65 million views on popular video sharing platform - Times of India|url=https://timesofindia.indiatimes.com/entertainment/tamil/music/kutti-story-from-vijays-master-becomes-the-first-lyrical-video-from-the-south-to-earn-65-million-views-on-popular-video-sharing-platform/articleshow/76973966.cms|access-date=2021-07-19|website=The Times of India|language=en}}</ref> As of July 2021, the lyric video received 92 million views. The song's video version released on 20 January 2021 and gained 79 millon views as of July 2021.<ref name=":1" />

== Chart performance ==
{{col-begin}}
{{col-2}}

; Weekly charts

{| class="wikitable" style="text-align:center"
! scope="col" |Chart (2016–17)
! scope="col" |Position
!{{Abbr|Ref.|References}}
|-
|[[Radio Mirchi]] Top 20
|1
|<ref>{{Cite web|title=Latest Tamil songs on Tamil Mirchi Top20 countdown.|url=https://www.radiomirchi.com/more/tamil-top-20/|access-date=2021-07-21|website=radiomirchi.com}}</ref><ref>{{Cite web|date=2020-02-16|title=Simbu's lovable reaction to Thalapathy Vijay's 'Kutty Story' - Tamil News|url=https://www.indiaglitz.com/kutty-story-kutty-kathai-simbu-reaction-to-thalapathy-vijay-arunraja-kamaraj-anirudh-tamil-news-253573|access-date=2021-07-21|website=IndiaGlitz.com}}</ref>
|-
|[[Spotify]] Top Hits (Tamil)
|3
|<ref>{{Cite web|title=Top Hits - Tamil|url=https://open.spotify.com/playlist/37i9dQZF1DX1i3hvzHpcQV|access-date=2021-07-21|website=Spotify|language=en}}</ref>
|}

{{col-2}}

; Year-end charts

{| class="wikitable" style="text-align:center"
! scope="col" |Chart (2016)
! scope="col" |Position
!{{Abbr|Ref.|References}}
|-
|[[Radio Mirchi]] Top 100
|7
|<ref>{{Cite web|title=Mirchi Top 100 Songs - 2020|url=https://www.radiomirchi.com/mirchi-top100/2020/1-20/8|url-status=live|access-date=2021-07-21|website=radiomirchi.com}}</ref>
|-
|[[JioSaavn]] Top 5
|3
|<ref>{{Cite web|last=JioSaavn|title=Top 5 Tamil Songs of 2020|url=https://twitter.com/JioSaavn/status/1341028988257353730?s=19|url-status=live|archive-url=|archive-date=|access-date=2021-01-08|website=}}{{Primary source inline|date=August 2021}}</ref>
|-
|[[Hungama Play|Hungama]] Top 100
|24
|<ref>{{Cite web|last=Hungama|title=Download Songs {{!}} Listen New Hindi, English MP3 Songs Free Online - Hungama|url=https://www.hungama.com/music/|access-date=2021-07-21|website=Hungama.com|language=en}}</ref>
|}

{{col-end}}

== Track listing ==
The [[Telugu language|Telugu]] version of this song "Chitti Story" (written by [[Ananta Sriram|Anantha Sriram]]) was released on 25 December 2020, on the occasion of [[Christmas]].<ref name=":2">{{Citation|title=Master - Chitti Story Lyric (Telugu) {{!}} Thalapathy Vijay {{!}} Anirudh Ravichander {{!}} Lokesh Kanagaraj|url=https://www.youtube.com/watch?v=cJF74ZyMLy0|language=en|access-date=2021-07-19}}</ref> It's [[Kannada]] version titled "Putta Story" (written by Varadaraj Chikkaballapura) was released on 2 January 2021,<ref name=":3">{{Citation|title=Master - Putta Story Lyric (Kannada) {{!}} Thalapathy Vijay {{!}} Anirudh Ravichander {{!}} Lokesh Kanagaraj|url=https://www.youtube.com/watch?v=J0-ZIJ9mWMY|language=en|access-date=2021-07-19}}</ref> and the [[Hindi]] version titled "Choti Story" (written by Raqueeb Alam) was released along with the soundtrack of ''Vijay The Master'' (the film's Hindi version) on 12 January 2021.<ref>{{Citation|title=Vijay the Master - Jukebox {{!}} Anirudh Ravichander|url=https://www.youtube.com/watch?v=zkvJ7tbN7mw|language=en|access-date=2021-07-19}}</ref> ''[[Super Singer 7]]''-fame [[Sam Vishal]] recorded the Telugu and Kannada version of this song, whilst [[Nakash Aziz]] sung the Hindi version of this track.

; Digital downloads

# "Kutti Story" ([[Tamil language|Tamil]]) - 5:04<ref name=":0" />
# "Chitti Story" ([[Telugu language|Telugu]]) - 5:03<ref name=":2" />
# "Putta Story" ([[Kannada]]) - 5:01<ref name=":3" />
# "Chhoti Story" ([[Hindi]]) - 5:03<ref>{{Citation|title=Chhoti Story - Vijay the Master {{!}} Anirudh Ravichander {{!}} Nakash Aziz|url=https://www.youtube.com/watch?v=e9S8_2n_djg|language=en|access-date=2021-07-19}}</ref>

== Cover versions ==
Actress [[Keerthy Suresh]] performed a [[cover version]] of the song through [[violin]] and released the song on 22 June 2020, on the occasion of actor [[Vijay (actor)|Vijay]]'s 46th birthday.<ref>{{Cite web|last1=Balach|first1=Logesh|last2=ChennaiJune 23|first2=ran|last3=June 23|first3=2020UPDATED|last4=Ist|first4=2020 12:44|title=Keerthy Suresh plays Vijay's Kutti Story on violin. Watch viral video|url=https://www.indiatoday.in/movies/regional-cinema/story/-keerthy-suresh-plays-vijay-s-kutti-story-on-violin-watch-viral-video-1691781-2020-06-23|access-date=2021-07-19|website=India Today|language=en}}</ref>

== Song credits ==
Credits adapted from [[Sony Music India|Sony Music South]]<ref name=":0" />

=== Producer(s) ===
[[Anirudh Ravichander]]

=== Songwriter(s) ===

* Anirudh Ravichander (Composer, Arranger)
* [[Arunraja Kamaraj]] (Lyrics)

=== Performer(s) ===
Anirudh Ravichander, [[Vijay (actor)|Vijay]]

=== Musician(s) ===

* Shehnai - Balesh
* Bass - Naveen
* Percussions - Anirudh Ravichander
* Piano, Synth and Rhythm Programming - Anirudh Ravichander
* Additional Rhythm Programming - Shashank Vijay

=== Personnel ===

* Music Advisor - Ananthakrrishnan
* Creative Consultant - Sajith Satya
* Musician Coordinators - Samidurai, Velavan
* Additional Programming - Shashank Vijay, Anantha Krishnan, Nakul Abhyankar, Sreenath Sivasankaran

=== Sound Engineers ===

* Albuquerque Records, [[Chennai]] - Srinivasan, Ananthakrishnan
* [[Panchathan Record Inn and AM Studios|Panchathan Record Inn]], Chennai - Kumaran Sivamani
* [[AM Studios]], Chennai - S. Sivakumar, Pradeep Menon, Manoj Raman

=== Production ===

* Music Supervisor - Harish Ram L. H.
* Mixed by - Vinay Sridhar, Srinivasan
* Mastered by - [[Shadab Rayeen]] @ New Edge Studios, Mumbai
* Assisted by - Abhishek Sortey & Dhanunjey Kapekar

== References ==
{{reflist}}

== External links ==

* {{YouTube|id=gjnrtCKZqYg|title=Kutti Story (Lyrical)}}
* {{YouTube|id=nCNqPgXDYhY|title=Kutti Story (Video)}}

[[Category:2020 songs]]
[[Category:Indian songs]]
[[Category:Tamil-language songs]]
[[Category:Songs written for films]]
[[Category:Tamil film songs]]
[[Category:Viral videos]]
[[Category:2020s fads and trends]]

Kutti Story - Revision history

imported>BattyBot at 19:39, 3 August 2021