Hero Cycles

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Last edited April 18, 2021

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Hero Cycles Limited, based in Ludhiana Punjab, is an Indian company that manufactures bicycles and bicycle related products.[1] Pankaj M Munjal[2] is the Chairman & Managing Director of Hero Cycles.

History

Hero Cycles was established in 1956 in Ludhiana Punjab, manufacturing bicycle components. Today, Hero Cycles is one of the world's largest manufacturers of bicycles, producing 19,000 cycles per day.[3] [4] Hero Cycles Ltd. is part of Hero Motors Company.[5] In 2016 Hero cycles exported to over 70 countries world-wide.[6][7] The company is ISO9001 & ISO14001 certified.

The company acts in part as a white label manufacturer to various brands, in addition to selling motorcycles under the Hero and UT (formerly Urbantrail) brands.[8][9][10][11][12] Hero Cycles bought the Firefox bicycle brand in 2015.[13][14][15][16]

In 2015, Hero Cycles Lt. bought a majority stake in Avocet Sports Ltd., a UK distributor of bicycles, e-bikes, bicycle parts, and accessories.[17][18][19] Insync Bikes brand was launched by Avocet in November 2018.[20] In 2019, Hero bought a majority stake in German e-bike manufacturer HNF-Nicolai.[21][22][23] In 2016 Hero bought 60% of Sri Lankan bicycle manufacturer BSH Ventures.[24][25][26][27]

In 1986 the Guinness World Records called Hero Cycles the largest bicycle manufacturer in the world.[28] for being the single largest producer of bicycles.

Group structure

Hero Cycles is part of Hero Motors Company (HMC).[29]

The HMC family[30][31] is made up of organizations such as Hero Cycles Ltd., Avocet Sports (UK),[32] BSH (Sri Lanka), Firefox,[33] Spur,[34] HGD,[35] Hero Motors,[36] Munjal Hospitality,[37][38] Munjal Kiriu,[39] ZF Hero[40] and OMA.[41]

Plants

Hero Cycles, Ludhiana, Punjab[42]

Hero Cycles, Ghaziabad, Uttar Pradesh[43]

Hero Cycles, Bihta, Bihar[44]

BSH Ventures Pvt. Ltd., Sri Lanka[45]

ZF HERO Chasis Systems, Pune, Mahrashtra[46][47]

ZF HERO Chasis Systems, Chennai, Tamil Nadu[48]

Munjal Kiriu, Manesar, Haryana[49]

Munjal Kiriu, Ahmedabad, Gujarat[50][51]

See also

References

  1. ↑ Hero Cycles Ltd. Herocycles.com. Retrieved 10 August 2011.
  2. ↑ Hero Cycles & other group companies elevate Pankaj Munjal as new Chairman & MD(20 July 2015). Retrieved 20 July 2015.
  3. ↑ Forbes India Magazine – Print. www.forbesindia.com.
  4. ↑ India's Hero Cycles on the cusp of becoming world's largest bicycle manufacturer. Cycling Industry News(2018-04-25). Retrieved 2021-01-15.
  5. ↑ Hero Cycles gets new identity – Hero Motors(20 Apr 2017). Retrieved 20 Apr 2017.
  6. ↑ Hero Cycles Breaks Record in Sales on Home Market(7 Jan 2016).
  7. ↑ Hero Motors to supply transmissions for electric truck in UK(6 Nov 2017).
  8. ↑ Hero launches 17 new Hero Sprint Pro cycles; priced up to Rs 15,000(24 Aug 2016).
  9. ↑ Hero Cycles to unveil 400 Sprint stores. auto.economictimes.indiatimes.com(28 Sep 2017).
  10. ↑ Hero Cycles Launches New Advertising Campaign "Choose Different" with Arjun Kapoor for 'Hero Sprint Bike RXR' Cycles(5 Nov 2015).
  11. ↑ Hero Cycles launches new advertising campaign with Arjun Kapoor for 'Hero Sprint bike RXR' Cycles(3 Nov 2015).
  12. ↑ Hero Cycles acquires Firefox Bikes in all-cash transaction. thehindu.com(17 Sep 2015).
  13. ↑ Hero Cycles acquires Firefox Bikes in all-cash transaction(18 Sep 2015).
  14. ↑ Eyeing premium segment, Hero Cycles acquires Firefox Bikes(18 Sep 2015).
  15. ↑ Hero Cycles buys Firefox Bikes for Rs150 crore, Raj, Amrit(17 September 2015).
  16. ↑ Hero Cycles buys Firefox Bikes in all-cash deal, Bureau, Our(17 September 2015).
  17. ↑ Hero Cycles acquires majority stake in UK's Avocet Sports(13 August 2015).
  18. ↑ For Europe ride, Hero Cycles acquires UK company Avocet Sports, Pandey, Navadha(12 August 2015).
  19. ↑ Hero Cycles Q&A. BikeBiz(2016-06-09). Retrieved 2021-01-30.
  20. ↑ Hero Cycles launches Insync house brand touted as an "industry disruptor". Cycling Industry News(2018-05-03). Retrieved 2018-11-28.
  21. ↑ Hero Cycles Acquires Strategic Stake HNF-Nicolai. Bike Europe(2020-01-09). Retrieved 2021-02-10.
  22. ↑ Hero Cycles acquires 48% stake in Germany's HNF Nicolai. Cycling Industry News(2020-01-09). Retrieved 2021-01-30.
  23. ↑ Baker Tilly advises Hero Cycles on entry into German e-bike market. www.bakertilly.de. Retrieved 2021-01-30.
  24. ↑ Hero Cycles acquires 60% stake in Sri Lanka's BSH Ventures. economictimes.indiatimes.com(23 March 2016).
  25. ↑ Hero acquires Firefox Bikes, eyes premium cycles market(18 September 2015).
  26. ↑ Hero Cycles acquires Firefox Bikes in all-cash transaction. financialexpress.com(17 September 2015).
  27. ↑ Hero Cycles acquires stake in UK's Avocet Sports(13 Aug 2015).
  28. ↑ Riding a new high(15 Oct 1987).
  29. ↑ Hero Cycles Led HMC Records Highest Revenue(29 Dec 2017).
  30. ↑ Hero Motors Group elevates Pankaj Munjal as CMD(20 July 2015).
  31. ↑ Hero Group: How embarrassment led to the creation of world's largest bicycle empire(1 Oct 2015).
  32. ↑ Hero Cycles plans to set up global design centre in UK(22 Nov 2016).
  33. ↑ Hero Cycles buys Firefox Bikes for Rs150 crore(18 Sep 2015).
  34. ↑ Hero Cycles Q&A. bikebiz.com(9 June 2016).
  35. ↑ GLOBAL BIKE MANUFACTURER UNVEILS £2M MANCHESTER DESIGN CENTRE(30 Jan 2017).
  36. ↑ Hero Cycle Group’s transmission division to supply gears to Ducati(14 Oct 2016).
  37. ↑ Hero's hospitality foray begins with Marriott deal(21 Jan 2013).
  38. ↑ Hero Group putting up a Rs650 crore hotel in Gurgaon(6 Sep 2011).
  39. ↑ Munjal Kiriu Industries commissions new auto component plant in Gujarat(20 Sep 2017).
  40. ↑ ZF Hero Chassis System inaugurates new plant(26 Sep 2015).
  41. ↑ Hero Motors launches AUMA, enters restaurant business(21 Jan 2013).
  42. ↑ Hero Cycles eyes setting up Rs. 400 cr project(22 Apr 2017).
  43. ↑ Hero Cycles opens aluminium cycle unit at Ghaziabad(12 Aug 2013).
  44. ↑ Investment pedals in with Hero(27 Aug 2014).
  45. ↑ Hero Cycles' Lankan acquisition to serve as gateway for exports to Europe & high-end bicycles to India(4 May 2016).
  46. ↑ ZF goes all out to increase localisation(6 Oct 2016).
  47. ↑ ZF sets up Plant in Pune, India for heavy truck transmissions(27 Oct 2010).
  48. ↑ ZF Hero starts assembling chassis for BMW(1 Oct 2015).
  49. ↑ Hero Motors sells 17.6 % stake in Munjal Kiriu Industries(14 Feb 2011).
  50. ↑ Hero Motors invests Rs.150Cr, installs new manufacturing unit under joint venture with Kiriu, Japan(21 Sep 2017).
  51. ↑ HeroMotors-led casting venture commissions ₹150-crore plant in Gujarat(20 Sep 2017).

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