Blinkit

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Template:Infobox company

Blinkit is an Indian quick-commerce company owned by Eternal Limited.[1][2][3] It was founded in December 2013 and is based in Gurgaon.[4][5]

Customers of the company use a mobile app to order groceries and essentials online, which are sourced from the company's dark stores and delivered in 10 minutes.[6] Blinkit operates in 153 cities in India, as of March 2025.[7]

In 2022, Zomato Limited (now Eternal) acquired Blinkit for US$568 million in an all-stock deal.[8][9]

History

The company, originally named Grofers, was founded in December 2013 by Albinder Dhindsa and Saurabh Kumar,[10] who had first met each other while working for Cambridge Systematics during the late 2000s.[11] The startup piloted in Delhi NCR before expanding to other cities in India.Template:Fact

After seven years of operations as an online grocery delivery service,[12] Grofers introduced express grocery delivery in India in 2021, by building a dark store network. In June 2021, Zomato Limited (now Eternal) acquired a 9.3% stake in Grofers for $100 million.[13] In July 2021, Grofers was reportedly delivering groceries in 15 minutes in Gurgaon.[14] A month later, in August 2021, it introduced 10-minute delivery in 12 large cities.[15][16] By November 2021, the company was delivering 125,000 orders per day.[17]

On 13 December 2021, Grofers changed its brand name to Blinkit[18] in line with its vision to embrace quick-commerce.[19][20][21][22] By the end of 2021, the company had raised about Template:Currency million from investors including SoftBank, Tiger Global and Sequoia Capital.[23][24][25]

In March 2022, the cash-strapped Blinkit fired 1,600 employees and ground staff, nearly 5% of its total workforce. Soon after, Zomato granted a US$150 million loan to Blinkit and entered talks to acquire it.[26][27] On 24 June 2022, Zomato announced that it would acquire Blinkit for US$568 million in an all-stock deal.[8] The acquisition was completed on 10 August 2022.[9][28]

Services

Blinkit primarily delivers groceries, fresh fruits, vegetables, meat, stationery, bakery items, personal care, baby and pet care products, snacks, and flowers, among others.[29]

Criticism

In August 2021, the company's 10-minute delivery service faced criticism with concerns raised over the safety of delivery partners. CEO Albinder Dhindsa, in a tweet, defended the mechanism behind express delivery and claimed that there had been zero accidents.[30][31]

In June 2022, a Bengaluru-based web development company called Blinkhit filed a trademark infringement lawsuit against Blinkit.[32]

In April 2023, hundreds of Blinkit delivery partners in Delhi NCR, where about half of the company's dark stores were located, went on strike after a revision in payout structure resulted in lower earnings for them. This led to a temporary closure of many dark stores.[33]

In June 2024, the FSSAI conducted a raid on a Blinkit warehouse in Telangana, uncovering multiple food safety violations, including unhygienic storage and handling, expired food products, and packets suspected of infestation.[34][35]

Funding rounds

Source:[36]

Transaction Name Number of Investors Fund Raised
Series A 1 Template:CurrencyK
Series B 2 Template:CurrencyM
Series C 2 Template:CurrencyM
Series D 5 Template:CurrencyM
Series E 3 Template:CurrencyM
Series F 7 Template:CurrencyM
Sale Zomato Limited Template:CurrencyM

See also

References

  1. ↑ Big Basket rival Grofers rebrands itself as Blinkit with eye on quick commerce. The Times of India(13 December 2021). Retrieved 23 December 2021.
  2. ↑ Grofers rebrands as Blinkit with quick commerce space heating up. mint(13 December 2021). Retrieved 23 December 2021.
  3. ↑ Grofers puts on a new name, Blinkit, to show how the focus of its business is changing. Business Insider(13 December 2021). Retrieved 23 December 2021.
  4. ↑ It's Grofers vs BigBasket in the grocery delivery app war(23 May 2016). Retrieved 29 September 2016.
  5. ↑ Grofers has had a good run so far, aims at operational break-even by year end(13 July 2016). Retrieved 29 September 2016.
  6. ↑ 10 minute delivery. Business Today(23 Aug 2021). Retrieved 2017-07-26.
  7. ↑ Blinkit, Swiggy Instamart Expand Dark Stores Rapidly; Zepto Slows Down: JP Morgan. NDTV Profit(22 April 2025). Retrieved 29 September 2025.
  8. ↑ 8.0 8.1 Zomato acquires Blinkit for $568 million in instant-grocery delivery push, Singh, Manish. TechCrunch(2022-06-24).
  9. ↑ 9.0 9.1 Zomato completes acquisition of quick commerce company Blinkit. Moneycontrol. Retrieved 2022-12-15.
  10. ↑ Grofers To Raise Over $5 Mn From SoftBank. Inc42. Retrieved 2021-04-22.
  11. ↑ [EXCLUSIVE "We started with a room and couple of people", Grofers Lets Us In On Its Clockworks], Ankita. HungryForever Food Blog(2016-02-08). Retrieved 2021-04-06.
  12. ↑ Explained: The q-commerce model, how your order is delivered in minutes. The Indian Express(2021-12-13). Retrieved 2021-12-13.
  13. ↑ Zomato's $100 million investment to turn Grofers into a unicorn. TechCrunch(29 June 2021). Retrieved 29 September 2025.
  14. ↑ Grofers Forays Into Instant Delivery, Delivers To 7,000 Households Within 15 Mins. Moneycontrol. Retrieved 2021-09-23.
  15. ↑ Online grocer Grofers sets sights on under 10-minute deliveries, Bhalla, Tarush. mint(2021-08-23). Retrieved 2021-09-23.
  16. ↑ After giving up on 90-minute delivery five years ago due to lack of profitability, Grofers is now chasing 10-minute delivery. Business Insider. Retrieved 2021-12-13.
  17. ↑ We Are Delivering 1.25 Lakh Orders Every Day: Albinder Dhindsa Of Grofers. Moneycontrol. Retrieved 2021-12-13.
  18. ↑ Grofers puts on a new name, Blinkit, to show how the focus of its business is changing. Business Insider. Retrieved 2021-12-13.
  19. ↑ Grofers renames itself Blinkit with eye on faster deliveries. India Today(14 December 2021). Retrieved 23 December 2021.
  20. ↑ Grofers rebrands to Blinkit in line with its 10-min grocery delivery plan; steps up hiring. Business Today(13 December 2021). Retrieved 23 December 2021.
  21. ↑ Grofers rebrands as Blinkit, assures 10 minute delivery. Business News(13 December 2021). Retrieved 23 December 2021.
  22. ↑ Grofers rebrands to Blinkit as quick commerce space heats up. VCCircle(2021-12-13). Retrieved 2021-12-13.
  23. ↑ Indian Hyperlocal Delivery Startup Grofers Pulls Out Of 9 Cities(5 January 2016). Retrieved 29 September 2016.
  24. ↑ Delivering groceries, Grofers bags big bucks from SoftBank(26 November 2015). Retrieved 29 September 2016.
  25. ↑ How Grofers Is Battling Legal Notice That Was Served By Students(15 August 2016). Retrieved 29 September 2016.
  26. ↑ Zomato to give $150 million loan to Blinkit. The Economic Times. Retrieved 2023-01-17.
  27. ↑ Zomato to extend $150-million loan to cash-strapped Blinkit. Moneycontrol(15 March 2022). Retrieved 29 September 2025.
  28. ↑ Zomato to acquire Blinkit for ₹4,447 crore in all-stock deal, Rai, Joseph. mint(2022-06-24). Retrieved 2023-01-16.
  29. ↑ Albinder Dhindsa. Yo! Success(2015-07-10). Retrieved 2021-04-06.
  30. ↑ Grofers co-founder defends 10-min delivery service. YourStory.com(2021-08-29). Retrieved 2021-09-23.
  31. ↑ Template:Cite tweet
  32. ↑ Drama is all in the name(March 2023).
  33. ↑ Blinkit strike: Why Zomato-owned company has shut down some Delhi-NCR Dark stores. The Times of India(18 April 2023). Retrieved 5 June 2023.
  34. ↑ FSSAI discovers food safety violations at Blinkit warehouse in Telangana, action to be taken. Mint. Retrieved 20 August 2024.
  35. ↑ Zomato-owned Blinkit warehouse raided in Hyderabad: Company's response on these food safety violations reported. The Times of India(11 June 2024). Retrieved 20 August 2024.
  36. ↑ SoftBank, Tiger Global deliver $220 million in fresh funds to Grofers. mint(15 May 2019).

Template:SoftBank

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