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Arun Sundararajan (Tamil: அருண் சுந்தர்ராஜன்) (born in the United Kingdom) is the NEC Faculty Fellow, Professor of Technology, Operations, and Statistics and a Doctoral Coordinator at the Stern School of Business, New York University.[1] For 2010–12, he is the Distinguished Academic Fellow at the Center for IT and the Networked Economy, Indian School of Business.[2] Sundararajan is an expert on the economics of digital goods and network effects. He also conducts research about network science and the socioeconomic transformation of India.[3]

Life and work

Arun Sundararajan graduated from the Indian Institute of Technology Madras in 1993 with a BTech in electrical engineering. He subsequently attended the University of Rochester where he received an M. Phil in operations research and a PhD in business administration. After he earned his doctorate, he joined the faculty at New York University, where his work focuses on the transformation of business and society by information technologies, and the Indian economy.[4]

Sundararajan's scholarly research analyzes what makes the economics of IT products and industries unique. He asserts that there are three technological invariants—digitization, exponential growth, and modularity—that have characterized and distinguished information technologies since the 1960s,[5] and that these invariants lead to the ubiquity of information goods, digital piracy and network effects in IT industries. His research papers illustrate how these distinctive economics of information technologies warrant new pricing strategies,[6][7] careful digital rights management,[8][9] and a deeper understanding of network structure and dynamics.[10][11]

Sundararajan periodically writes and speaks about transformation through information technologies and business[12][13] with a frequent focus on privacy[14][15][16] and on India.[17][18][19][20] He has been elected to the editorial boards of the prestigious journals Management Science and Information Systems Research (where he is currently a Senior Editor[21]). He co-founded the NYU Summer Workshop on the Economics of Information Technology[22] and the Workshop on Information in Networks.[23] He received a 2010 Google-WPP Marketing Research Award,[24] the Best Paper award at the 2008 INFORMS Conference on Information Systems and Technology, and the Best Overall Paper award at the 2004 International Conference on Information Systems.

See also

Bibliography

Patent:

Book:

  • The Sharing Economy: The End of Employment and the Rise of Crowd-Based Capitalism{{#if:|, {{{last}}}}. MIT Press(13 May 2016). ISBN 978-0-262-03457-9

References

  1. NYU Stern faculty index page for Arun Sundararajan
  2. Fellows, Srini Raju Center for IT and the Networked Economy
  3. Digital Identity: Socioeconomic Transformation through IT in India. NYU Stern(12 October 2011). Retrieved 19 September 2019.
  4. Archived copy. Retrieved 25 February 2011.
  5. Information technologies in business: a blueprint for education and research. Information Systems Research({Template:Year).
  6. Nonlinear pricing of information goods. Management Science({Template:Year).
  7. Evaluating pricing strategy using e-commerce data: Evidence and estimation challenges. Statistical Science({Template:Year).
  8. Managing digital piracy: pricing and protection. Information Systems Research({Template:Year).
  9. Are digital rights valuable? Theory and evidence from the ebook industry. ICIS 2004 Proceedings({Template:Year).
  10. Local network effects and complex network structure. The B.E. Journal of Theoretical Economics({Template:Year).
  11. Distinguishing influence-based contagion from homophily-driven diffusion in dynamic networks. Proceedings of the National Academy of Sciences({Template:Year).
  12. Steve Jobs: The "Consumerizer" of Digital Technology(6 October 2011).
  13. Plugging in to Transformation(5 February 2009).
  14. Google Insists Privacy Change is Legal(1 March 2012).
  15. Lessons in Privacy from Sony's Data Theft(8 June 2011).
  16. Don't Gamble your Company's Reputation on Data Governance(26 May 2011).
  17. Nurturing the Aadhaar ecosystem(7 November 2011).
  18. Too much transparency?(14 April 2011).
  19. Building Institutions through Identity(29 September 2010).
  20. Getting the 3G Policy Right. Economic Times(5 September 2007).
  21. ISR Editorial Board
  22. NYU-CeDER Summer Workshop on the Economics of IT Template:Webarchive
  23. First Workshop on Information in Networks Template:Webarchive
  24. Professors Anindya Ghose and Arun Sundararajan Granted Prestigious Google & WPP Marketing Research Awards

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