Hungama Digital Media is an Indian digital entertainment company, headquartered in Mumbai.[1] The company was first launched in 1999 by Ashish Kacholia, Hiren Ved, Lashit Sanghvi, Rakesh Jhunjhunwala, and Neeraj Roy as an online promotions agency.[2] The company has since grown to also serve as an aggregator, developer, publisher, and distributor of Bollywood and Asian entertainment.
The company first launched in 1999 as "Hungama.com", a promotional marketing portal. In 2000 the company acquired Indiafm and in the following years began to work marketing campaigns for companies such as Coca-Cola and Nike.[3] In 2007 Hungama launched their gaming portal and in 2009, the company re-launched their website and company name, changing it to Hungama Digital Media Entertainment. In 2012 Hungama Digital Media Entertainment launched Artist aloud!, a digital platform for artists and music fans.[4] It won a gold award for Best Digital Communications Campaign from the Promotion Marketing Awards of Asia (2009)[5]
Funding
The company has raised a total of $165M in funding over 3 rounds. The key investors include Bessemer Venture Partners and Xiaomi.[6]
See also
- Bollywood Hungama, a Bollywood entertainment website
- Hungama TV, an Indian children's television channel
- Hungama Play, Free Unlimited Web Series, Movies, Songs & Videos
References
- ↑ Hungama Digital Media bags Meffy for 'Tata Sky Active Mall' service. India Today. Retrieved 18 January 2014.
- ↑ Value before Valuation. Retrieved 18 January 2014.
- ↑ Cloud Platform Helped Hungama Digital Media Lower Its Cost By 50 Percent. CIO. Retrieved 18 January 2014.
- ↑ Artist aloud!. NIE. Retrieved 18 January 2014.
- ↑ Best Digital Communications Campaign. Promotion Marketing Awards of Asia. Retrieved 18 January 2014.
- ↑ Hungama - Funding, Financials, Valuation & Investors. Crunchbase. Retrieved 2021-03-13.